Director of Marketing

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EasyLlama

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elearning • sexual harassment • diversity • compliance • HIPAA

11 - 50

Description

•EasyLlama is transforming the HR compliance industry by reinventing outdated training solutions for mobile. •Drive growth through innovative and data-driven marketing strategies across all aspects of marketing operations. •Lead demand generation and optimize current marketing channels. •Identify new target markets and develop detailed marketing plans for product adoption and revenue growth. •Manage marketing operations to ensure campaign execution and assess ROI continuously. •Collaborate closely with sales, product, CX, and creative teams for successful product launches. •Measure effectiveness of marketing programs and develop strategies for acquiring new logos.

Requirements

•Proven Marketing Leadership: 7-10 years of experience in high-growth B2B SaaS startups, with a successful track record in demand generation, brand awareness, and revenue growth. •Marketing Strategist: Expertise in creating distinct marketing motions for SMB, Mid-Market, and Enterprise lead generation, combined with strong positioning strategies for industry-specific personas. •Data-Driven and Analytical: A deep understanding of marketing analytics, with experience working with large data sets and measuring campaign performance across different customer segments, industries, and channels. •Marketing Operations Expert: Ability to run agile sprints, prioritize tasks, and analyze the ROI of marketing campaigns. You are highly organized, efficient, and capable of optimizing resources for maximum impact. •Cross-Functional Collaboration: Strong collaboration skills, working closely with sales, product, CX, and creative teams to ensure marketing aligns with company goals and product launches. •Charismatic and Strategic People Leader: A thought leader with strong leadership skills, who can inspire and manage high-performance teams with high standards in hiring, performance management, and outcomes. •Innovation and Technology Savvy: A forward-thinking approach, with a deep understanding of emerging marketing technologies (AI, automation) and their applications in driving growth and efficiency.

Benefits

•$135,000 to $180,000 (annual salary + bonus) •Flexible, fully remote environment •4 Weeks PTO - Recharging is essential. We respect your time off and encourage it. •Competitive employer-sponsored health insurances •401(k) + company matching •Professional development reimbursements •Monthly remote work credit