Head of Marketing - Remote

2 days ago

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EPS Corporation

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NET • FMS Support • TPF • C4ISR Communications • Help Desk Integration

201 - 500

Description

• EPS Learning is seeking an innovative and strategic Head of Marketing to craft high-impact, data-driven marketing campaigns that engage key decision-makers in schools and districts. • You'll design and deliver multi-channel strategies that fuel demand and strengthen our brand, both pre- and post-sale. • The role focuses 75% on demand generation and 25% on brand-building initiatives. • You'll report directly to the Chief Product Officer, providing strategic leadership and ensuring cohesive collaboration across the product and marketing teams. • Responsibilities include overseeing demand marketing programs, managing brand marketing programs, and collaborating with other executives for successful go-to-market strategies.

Requirements

• Passion for education, literacy and reading intervention a must. • Direct experience with enterprise-grade marketing automation technology, such as Eloqua, Hubspot and/or Marketo. • Experience building and leading teams in a marketing and/or sales environment. • Facility with closed-loop demand and brand program performance KPIs. • Bachelor’s Degree required; Master’s Degree in a business, marketing or operations discipline preferred. • Experience developing and presenting strategic marketing plans to executive team members and board members. • Past experience with Perpetual Demand Marketing and with building/managing an end-to-end Demand Process. • Strong experience as a B2B marketer/demand marketing leader in a digital marketing environment, including experience managing sales and marketing alignment within a B2B ‘complex sale’ environment. • Traveling 35% -- primarily to the EPS Learning headquarters in Bethesda, MD and/or to EPS Learning field events.

Benefits

• Competitive compensation package based on various factors including but not limited to qualifications, skills, competencies, location, and experience. • Other rewards may include an annual bonus or commission. • 401(k) retirement plan with employer match. • Medical, dental, and vision insurance effective day 1. • Generous PTO and paid holidays. • Employer paid life and short & long term disability insurance. • Laptop provided for home office. • Flexible remote-first work culture.