Product Marketing Manager

September 11

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Everbridge

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1001 - 5000

Description

• The successful candidate will thrive in a fast-paced environment and will enjoy working for an exciting and innovative business • Developing and communicating the product proposition for customers, prospects and partners • Develop the product marketing toolkit including product collateral, sell sheets, buyer persona profiles • Work closely with the sales team to help overcome objections – producing content to support specific issues • Develop product demo videos, presentations and diagrams to support marketing and sales goals • Competitor research to help define positioning and differentiation • Responsibility for go-to-market planning and product launches to multiple audiences including prospects, customers and partners • Support thought leadership activities and industry analyst engagement • Generate reports and content for whitepapers, articles and blogs

Requirements

• 4-6 years of experience working in a fast-paced, high-tech marketing environment • Prior experience in product marketing, marketing or selling at a B2B software and services (SaaS) company • Ability to establish and manage priorities and drive projects to completion • Ability to engage & appreciate the needs of different audiences and different levels of seniority • 4-yr college degree in Business, Marketing, Communications, Writing, or related field • Experience in the Digital/IT Operations, DevOps/ITSM space • Understanding of or experience with Business Continuity Management and Planning space • Ability to understand and articulate solutions for complex business challenges • Curious and resourceful problem solver • Strong writing and oral presentation skills • Proficient in PowerPoint and Excel