Product Marketing Manager

August 27

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Lithic

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Description

• Craft compelling product positioning and messaging that effectively conveys Lithic’s unique value proposition for existing products and new product launches. • Develop and execute product marketing strategies for new products including market research, competitive analysis, positioning, messaging, and launching campaigns. • Develop and refine assets to support the GTM team in driving deal velocity and product adoption, including sales enablement materials such as decks, one-pagers, case studies, white-papers, and blog posts. • Lead the management of our website, testing and optimizing presentation and copy working collaboratively with design and partners. • Collaborate across the Marketing, Product, Sales, and other internal teams across a range of disciplines to execute on your work.

Requirements

• 5-7+ years of experience in product marketing, within the Fintech space is a huge plus • Proven success in creating compelling messaging and product marketing assets from the ground up for highly technical products • Experience managing websites and working with external agencies to maintain an impactful site. • Strong capacity for cross-functional collaboration, building relationships with stakeholders across all levels of the organization. • Data-driven mindset with experience in leveraging insights to drive decision-making • Excellent communication skills and the ability to articulate complex concepts clearly and persuasively in written content • Adaptability in a fast-paced and dynamic startup environment, with a strong bias towards action

Benefits

• Health, vision, and dental insurance • Unlimited PTO • 401(k) match • Life Insurance and AD&D policy • 3% cashback on all Privacy purchases