Marketing Graphic Designer

November 29

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Logo of Experience.com

Experience.com

Social Media • Automated Workflow • Real Estate • Mortgage • Enterprise Reputation Management

51 - 200 employees

Founded 2015

☁️ SaaS

🤝 B2B

🏢 Enterprise

Description

• Come Join Us • Experience.com - We make every experience matter more . . . • Position: Marketing Graphic Designer • Job Location: Chennai (Base Location) / Remote • Shift Time: General / IST • Employment Type: Full Time • Reports to: Director of Design and Brand • The Marketing Graphic Designer is responsible for creating visually captivating and on-brand marketing materials to support our company's promotional efforts. • This role involves translating marketing objectives into compelling visual designs across multiple platforms, including digital and print media. • The Marketing Graphic Designer collaborates closely with the marketing team to develop creative designs and visual concepts for various marketing and communication materials. • The ideal candidate should have a strong artistic flair, excellent design skills, and a keen eye for detail. • Responsibilities: • Visual Design Creation: • Create visually appealing and engaging designs for various marketing collateral such as brochures, flyers, social media graphics, advertising banners, website graphics, etc. • Translate marketing briefs into creative visual concepts that align with the brand image. • Create graphics for various social media platforms. • Brand Consistency: • Ensure all designs adhere to brand guidelines and maintain consistency across all platforms. • Develop and maintain a consistent brand identity through design elements, typography, and color schemes. • Project Execution: • Understand project requirements and convert them into impactful designs that effectively communicate our brand message. • Collaborate with the marketing team to brainstorm creative concepts and execute design projects that align with overall brand strategy. • Compliance and Trends: • Ensure all designs are in compliance with relevant industry standards and legal requirements. • Maintain a keen eye for visual trends in the industry and incorporate them into the design process. • Material Updates: • Update existing marketing materials as needed to reflect changes in branding or messaging. • Manage multiple projects simultaneously while meeting deadlines and maintaining quality standards. • Additional Responsibilities: • Video Production: Collaborate with the team on video content creation and editing. • A/B Testing: Design A/B test variants and analyze their performance. • Content Creation: Develop infographics, illustrations, icons, and other visual content. • Presentation Design: Create visually compelling presentation materials. • Email Marketing Design: Design email templates and graphics. • Analytics and Reporting: Analyze design performance metrics and make data-driven design decisions. • Project Management: Manage design projects and coordinate with team members. • About Us: We believe that experience is everything. Experience.com has built the most impactful Experience Management Platform (XMP) available anywhere, with features to drive operational and behavioral change, in real-time, during the moments that matter.

Requirements

• Bachelor's degree in Graphic Design or related field. • 5+ years of experience as a graphic designer, preferably in a marketing or advertising setting. • Demonstrated proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign). • Strong understanding of typography, color theory, layout principles, and visual hierarchy. • Ability to take creative direction and work collaboratively with cross-functional teams. • Excellent attention to detail and ability to prioritize work in a fast-paced environment. • Understanding of current design trends and ability to adapt designs to meet evolving market preferences. • Ability to interpret design briefs and translate them into visually appealing concepts. • Knowledge of web design principles (HTML/CSS) is an advantage but not mandatory. • Strong interpersonal and communication skills to work effectively within a team.

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