Demand Generation Marketer

January 16

🌲 North Carolina – Remote

Although this job is listed in North Carolina, this company may be open to hiring remote in other states.

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

🦅 H1B Visa Sponsor

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Finexio

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Finexio is a company specializing in Accounts Payable (AP) Payments as a Service, delivering an embedded AP payments solution that optimizes, monetizes, and secures the entire B2B payment lifecycle. By leveraging AI, software, and professional services, Finexio provides a complete payment solution with a robust security framework. The company focuses on preventing fraud, reducing costs, saving time, and offering visibility and control over payment processes. Finexio partners with major accounts payable software and financial institutions, offering turnkey embedded payments to enhance organizations' AP services. Finexio is renowned for its ability to transform traditional paper-based payment processes into secure, revenue-generating electronic payments, efficiently streamlining operations for mid-market and enterprise organizations.

Commercial Payments • B2B Payments • Payments Processing • Payments Automation • Intelligent Payment Routing

51 - 200 employees

🤝 B2B

💳 Fintech

☁️ SaaS

💰 $35M Series B on 2022-10

📋 Description

• Demand Generation Manager • Finexio is the leader in AP Payments as a Service. • Finexio simplifies the way businesses process and receive B2B payments. • Our vision is a world where finance leaders decide 'what' to pay. • As the Demand Generation Manager, you will drive marketing excellence and innovation. • You will oversee Demand Generation operations to support business growth. • This remote position offers a unique opportunity to shape the future of our marketing. • Reporting to our VP of Marketing, you will be a creative problem solver. • Proven skills in lead generation, content marketing, and email marketing are essential. • Highly skilled in verbal and visual communications, team player who thrives in B2B SaaS. • Manage and create content for our website, social media, and advertisements. • Execute approved demand generation strategy and project manage execution. • Track and report on targeted list engagement and lead management. • Stay updated on industry trends to drive content strategies. • Ensure compliance with regulatory requirements

🎯 Requirements

• Bachelor’s degree or equivalent and relevant demand generation experience. • Expert knowledge of and experience owning and driving HubSpot Marketing Hub. Current HubSpot Certifications preferred. • Expert knowledge of email marketing, email copywriting and sequence building, list management, privacy protection regulatory requirements, workflow automation management. • Strong knowledge of ZoomInfo Marketing OS and email marketing best practices and privacy control protocols. • Able to set up Salesforce Marketing Campaigns and Salesforce Reports for tracking marketing influenced SALs, SQLs, and Opportunities. • Fintech or Payments email and/or content marketing experience preferred. • Strong leadership and management skills. • Excellent communication and interpersonal skills. • Demonstrated track record of driving marketing excellence and efficiency. • Ability to manage multiple priorities and deadlines. • Strong analytical and problem-solving skills. • Ability to thrive in a fast-paced, dynamic environment. • Sense of ownership and pride in your performance and its impact on company’s success. • Critical thinker and problem-solving skills. • Team player. • Good time-management skills.

🏖️ Benefits

• Why You’ll Love Working at Finexio: • Culture: We are a humble, client-first team that is focused on collaborative data-driven success. • Speed: We move fast, love new ideas and give you the opportunity to push your limits. • Growth: We are expanding rapidly into new markets, launching new services, and creating a world-class company • What We Offer: • The chance to work in a fast-paced start-up environment with experienced industry leaders. • An environment where you can dive deep into the latest technologies and make a real, measurable impact. • Employee Engagement – Quarterly virtual team building activities and monthly team lunches. • Competitive salary and stock options • Medical, dental, and vision • Unlimited Vacation Policy