Senior Marketer
August 3
Description
• Own all elements of demand generation from strategy to execution • Generate demand using a robust toolkit of methodologies, including direct email, paid media, content marketing, SEO, and social media • Run audience and B2B marketing campaigns • Leverage and evolve our marketing practices and CRM to nurture our leads and increase conversion rates • Conduct web research to identify opportunities for business development • Work with CRO, VP Sales, and CEO on marketing tactics and creative • Work closely with the senior Sales and Audience team members to support their outbound efforts through marketing assisted campaigns and collateral
Requirements
• 5+ years of demand generation marketing experience within a B2B context • Fluency in Canadian rules and best practices for email marketing • Familiarity with Salesforce or similar CRMs a plus • A Bachelor's Degree or global equivalent in related discipline. Master's degree or global equivalent a plus
Benefits
• Competitive vacation policies including summer and winter breaks • Employee stock plan
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