Senior Brand Designer

January 22

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Description

• About Hello Heart: Hello Heart is on a mission to change the way people care for their hearts. The company provides the first app and connected heart monitor to help people track and manage their heart health. With Hello Heart, users take steps to control their risk of heart attacks and stroke – the leading cause of death in the United States. • About the Role: Hello Heart is growing rapidly and is looking for a Senior Brand Designer to join the marketing team to design content that delights our buyers, raises the bar for visual design, and elevates our brand image. • Reporting to our VP of Brand Design, you will own both B2B and B2C marketing brand design. This includes growth marketing and member-focused strategies like direct mail and enrollments. You should excel at managing projects end-to-end, from brainstorming and design to production, approvals, and execution, while demonstrating a balance of creative innovation and strategic thinking. • We are looking for a designer who can thrive in both strategic and tactical environments. This is a newly created individual contributor role on our growing enterprise marketing team. If you enjoy wearing many hats and make an outsize impact beyond the traditional scope of a brand designer, we would love to hear from you. • Areas of Responsibility: Be the “go-to” person for all marketing design needs at the company, consistently raising the bar on creative development and execution. Collaborate cross-functionally to deliver quality, on-brand designs that effectively “speak” to diverse audiences, including employers, channels, and members, helping drive revenue and enrollment growth. • Design materials to support B2C growth marketing efforts, including direct mail campaigns, digital campaigns, and member onboarding assets. Modernize existing content to high design standards, ensuring alignment with the brand. Solve cross-functional design challenges while maintaining consistency across formats. Manage and assist with brand photoshoots and asset creation.

Requirements

• 7+ years of experience working in graphic design, ideally with a mix of in-house and agency experience • 5+ years in both B2B and B2C marketing with a focus on growth marketing, direct mail, and enrollment campaigns. • Experience in working inhouse within digital healthcare marketing is a plus. • Proven expertise in managing the creative process, including project management tools like Asana. • Exemplified mastery of the principles of design, typography, layout, and color theory. • Experience designing a variety of assets, including collateral, social, print, web, ads, and email templates. • Experience in a scaling company is a must. • Bachelor’s degree required, ideally in a graphic/visual design field. • Expertise using the latest creative design tools (Adobe CC, Figma/Sketch, etc.). • Familiarity with enterprise tools, including Salesforce, Google Suite, Pardot, and Asana.

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