Content Specialist - ELA

February 26

🏈 Alabama – Remote

Although this job is listed in Alabama, this company may be open to hiring remote in other states.

🐊 Florida – Remote

Although this job is listed in Florida, this company may be open to hiring remote in other states.

💵 $80k - $90k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Content Marketing Manager

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HMH

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HMH is an educational company that specializes in providing comprehensive curriculum and assessment solutions across a wide spectrum of subjects. They offer programs and resources for literacy, mathematics, science, social studies, and social-emotional learning for K-12 students. Additionally, HMH focuses on professional development for educators to enhance instructional strategies and improve student outcomes.

Education • Learning Technology

1001 - 5000 employees

📚 Education

🛍️ eCommerce

📋 Description

• This is an ELA-focused role. • The Content Specialist is responsible for the delivery of customized pre-sales presentations in collaboration with their sales partners. • This delivery requires a strong content and pedagogy background and requires ongoing growth in this area. • Presentation planning is also a part of the CS role. • This presentation work is enhanced by conversations with customers to gain information around a highly content-connected solution for all customers. • Additionally, Content Specialists frequently support: Pre-Sales content-related work supporting Marketing, Product Management & Strategy, Ed Platform Development, etc. • Getting Started Professional Learning Assignments for Back to School Sales Pilot Support • Subject matter expertise works as assigned by leadership • Working in the Solution Support Group, the Content Specialist will be responsible for the following primary duties: • Deliver live pre-sales webinars tailored to customer and sales needs. • Deliver live face-to-face pre-sales customer presentations customized to customer and sales needs in large revenue accounts. • Create Camtasia videos for Request For Product (RFP) submissions, sales opportunities and pilots. • Deliver Getting Started trainings supporting Services partners. • Partner with the Account Executive in pre-sales customer conversations exploring solution opportunities to recommend both programs and services. • Learn two or more content areas as requested. • Navigate Salesforce, Outlook, evaluations, reports as required. • Demonstrate understanding of assigned disciplines including core, supplemental and intervention products as well as technology associated with assigned products. • Collaborate with Account Executives, Solution Support Group Directors, peers, and Service managers to understand client needs and transfer knowledge to pre-sales and post-sales assignments. • Customize the sales message with awareness of customer needs, campaign issues, and competitive knowledge. • Adjust presentations to the needs and responses of the audience. • Handle customer questions and overcome objections. • Demonstrate product knowledge to position products in a way that reflects product strengths while aligning with market issues, curriculum trends, and customer needs. • Utilize knowledge of competitors’ products to enhance product positioning. • Communicate information regarding customer needs to the Account Executive and Manager to capitalize on sales opportunities and position product effectively.

🎯 Requirements

• Bachelor's Degree is a minimum with Graduate Degree preferred • Five years of K-12 teaching experience in a subject area relevant to the position • ELA background is required • Excellent communication skills • Engaging and persuasive presentation skills • Digital literacy and familiarity with Microsoft Office Suite, Teams, Zoom and Camtasia • Collaboration skills • Highly organized and able to transfer strategies into actions that deliver results. • Bilingual skills are appreciated but not required • Work from home office, irregular hours including weekends, and travel extensively up to 60% • Must reside near a major airport • Lift and move up to 50 lbs. on a regular basis • A valid driver’s license and clear driving record • Physical Requirements: Might be in a stationary position for a considerable time (sitting and/or standing). • Constantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer. • Must be able to collaborate with colleagues via face to face, conference calls, and online meeting