VP - Marketing

17 hours ago

Apply Now

Receive Emails with Similar Jobs

Humi

WebsiteLinkedInAll Job Openings

Human resources • Payroll • Employee benefits

51 - 200 employees

👥 HR Tech

☁️ SaaS

💸 Finance

💰 Debt Financing on 2022-05

Description

• As a senior member of our leadership team, you will be responsible for driving the achievement of revenue goals through marketing initiatives. • Build and execute our marketing strategy, ensuring we deliver on all key goals in market. • Drive measurable results through performance marketing, ensuring an appropriate ROI from initiatives. • Lead the regional Marketing team, fostering a high-performance and collaborative culture. • Gather feedback from customers and prospects, informing our product development strategy and other improvements.

Requirements

• You have an in-depth understanding of the Canadian market and have proven your ability to significantly grow brands in this region. • You’re proficient with a breadth of marketing tools and platforms, including Google Ads, LinkedIn Ads, Meta Ads Manager, Salesforce, Braze, and Marketo. • You’re an experienced Head of Marketing, VP Marketing or similar, with close to a decade of experience in fast-paced marketing environments. • Experience with A/B testing, user segmentation, and other optimization techniques. • You have advanced analytical skills with the ability to interpret data, identify trends, and make data-driven decisions. • You have extensive experience across multiple channels, including earned media, brand media, performance media, SEO, CRM, and website CRO.

Benefits

• Opportunity to work fully remote across Canada if you choose to • Access leadership and growth opportunities as the company rapidly scales • Maintain work-life engagement with flex hours and an outcome-orientated culture • Be part of a high performing team of critical thinkers that thrive on problem solving