Influ2 is a marketing technology company that specializes in contact-level advertising, helping businesses improve their sales pipeline by targeting specific decision makers with personalized ads. The company offers a unique platform that integrates seamlessly into existing marketing systems, allowing sales and marketing teams to work more closely together. By focusing on individual-level targeting across major social and display networks without relying on cookies or IP addresses, Influ2 ensures compliance with data protection standards like CCPA and GDPR. This approach enables companies to track the impact of their advertising on revenue and sales opportunities, ultimately optimizing ad spend and enhancing the buying journey for niche B2B audiences.
Account-based marketing • Person-based marketing • Account-based advertising • Person-based advertising • B2B marketing
November 29, 2024
Influ2 is a marketing technology company that specializes in contact-level advertising, helping businesses improve their sales pipeline by targeting specific decision makers with personalized ads. The company offers a unique platform that integrates seamlessly into existing marketing systems, allowing sales and marketing teams to work more closely together. By focusing on individual-level targeting across major social and display networks without relying on cookies or IP addresses, Influ2 ensures compliance with data protection standards like CCPA and GDPR. This approach enables companies to track the impact of their advertising on revenue and sales opportunities, ultimately optimizing ad spend and enhancing the buying journey for niche B2B audiences.
Account-based marketing • Person-based marketing • Account-based advertising • Person-based advertising • B2B marketing
• 'People don't hate advertising. They're just annoyed by thoughtless and irrelevant noise. Can you blame them? Who wants to see ads meant for someone else - or nobody in particular? We want to help create a reality where advertising speaks directly to you.' - Dmitri Lisitski, Co-Founder and CEO at Influ2. • Influ2 is the first and only platform to deliver ads to specific individuals by name. We've transformed how businesses approach B2B advertising. Now, marketing teams can create a unique journey for each decision-maker at every targeted account, and salespeople know precisely who to call and what to say. This makes closing deals a lot easier. • Over 100 enterprises and mid-market companies worldwide, including industry leaders like Capgemini, Snowflake, and Hexaware, have adopted our person-based advertising. • As a Customer Success Manager at Influ2, you will be responsible for providing an excellent customer service experience and helping customers achieve their desired goals. Impeccable relational skills and readiness to create win/win environments for all parties you work with will drive your success in this role.
• You have 3+ years of experience in Customer Success or an Account Management role. • You have experience with Retention metrics including planning and forecasting Renewals and Expansions 6+ months out, understanding the impact on metrics, and tracking personal retention performance. • You have experience with Net Retention, including identifying opportunities to upsell and cross-sell existing customers, providing pricing proposals and contracts, and tracking personal retention performance. • SaaS background preferred. • Advanced English is essential. • Strong written and verbal communication skills: You are strategic, inquisitive, and creative. You are not scared to challenge customers, ask the hard questions, or provide out-of-the-box solutions. You have experience talking with C-Suite persona and clearly articulating value and ROI. • Analytical and problem-solving skills: Strong analytical skills, the ability to solve problems, and the ability to make data-driven decisions are highly valuable. • Creative thinking: You do more than solve customer problems; you see challenges as opportunities for customers’ growth and success. Your out-of-the-box thinking sets you apart as you address unique client issues and suggest process improvements. • Business acumen: Understanding the business landscape, industry trends, and competitive landscape can help you provide strategic guidance to customers. A good grasp of financial concepts and the ability to link customer success to business outcomes will set you up for success in this role. • Strong technical skills: As a product expert, you must understand how our customers can utilize Influ2's product to their fullest potential. • Time management: Meetings, customer chats, team catch-ups, and various time zones. It's all about planning your day and setting priorities right. • Curiosity: It's about always wanting to learn. It helps you stay updated, understand clients better, and make the job more interesting. • Continuous learning mindset: The field of customer success is ever-evolving. A willingness to learn and adapt to new technologies, industry trends, and customer needs is important to stay ahead. Pursuing professional development opportunities, attending industry events, and staying updated on best practices are highly encouraged.
• We’ve raised a total of $15 million in our Series A round, maintaining a cash-positive business for the past 18 months while achieving 50% growth. • Startup Environment. Influ2 has a flat organization without hierarchy in communication. Horizontal communication is encouraged, and everyone's opinion is essential. • Working alongside a fast-growing team of professionals distributed among ten countries, setting the new global B2B advertising standard, already adopted by Fortune 500 companies. • Flexible working environment when it comes to your schedule and location preference. We don't have fixed working hours. Choose where and when you work. • Progressive commission structure and performance bonuses. • Unlimited Vacation policy to ensure a healthy work-life balance. • Generous Parental Leave and other well-structured PTO policies.
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