Global Web Performance Manager

October 25

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Instructure

WebsiteLinkedInAll Job Openings

education • learning management system • software as a service • education platform • employee engagement

1001 - 5000 employees

Founded 2016

📚 Education

☁️ SaaS

🤖 Artificial Intelligence

Description

• At Instructure, we believe in the power of people to grow and succeed throughout their lives. • We’re seeking a Global Web Performance Manager who can take ownership of our digital analytics. • You’ll not only manage our Google Analytics implementation but also lead strategic initiatives which optimize customer journeys. • This role will work closely with a variety of internal teams to ensure the data we collect is meaningful and actionable. • If crunching numbers and optimizing user experiences are your love language, then you’re speaking our dialect. • If this sounds like you, welcome aboard. We promise, there will be plenty of data—and maybe even donuts.

Requirements

• 4+ years of experience in web analytics, optimization, and personalization. • Deep expertise in Google Analytics, Google Tag Manager, and A/B testing platforms (Optimizely, Adobe Target, or similar). • Proven experience leading site optimization efforts (CRO) to drive conversions, lead generation, and engagement. • Strong ability to synthesize data from multiple sources (e.g., heatmaps, click path analysis, GA4, etc.) and make actionable recommendations. • Experience working with personalization platforms and implementing data-driven customer experiences. • Highly organized, with exceptional project management skills and the ability to juggle multiple initiatives simultaneously.

Benefits

• 401k with company match • HSA program, vision, voluntary life, and AD&D • Tuition reimbursement • Lifestyle Spending Account • Paid time off, 11 paid holidays, and flexible work schedules • Motivosity - employee recognition program