Marketing Operations Manager

October 15

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IntelliShift

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Asset Tracking • vehicle tracking • GPS Tracking • Fleet management • Telematics

51 - 200

Description

• IntelliShift is a rapidly growing B2B SaaS company • Providing fleet intelligence platform for safety and operations teams • Role responsible for optimizing marketing process, technology stack, and data management • Contribute to success of marketing and revenue team • Will be reporting to the RevOps function and dotted line to Marketing

Requirements

• Proven experience (5+ years) in marketing operations, marketing automation, or related roles • Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Pardot) and CRM systems (e.g., Salesforce) • Strong analytical skills with the ability to interpret data, identify trends, and make data-driven recommendations • An eye for spotting issues and relentless in finding a way to solve problems • A clear understanding of common demand generation programs and attention to the pre-sales funnel for ongoing reporting and optimization requirements • Experience running paid ad programs • Proficiency in data management and data governance practices • Experience with marketing analytics and reporting tools (e.g., Google Analytics, SFDC) • Excellent project management skills, with the ability to manage multiple tasks and priorities • Strong interpersonal and communication skills to collaborate effectively with cross-functional teams • Strategic thinking and problem-solving ability to optimize processes and drive continuous improvement • Knowledge of digital marketing best practices and emerging trends • Understanding of compliance and regulations related to data privacy (e.g., GDPR, CCPA) • Preferred Qualifications: • Certifications in marketing automation platforms and/or data management • Experience with A/B testing and optimization strategies • Familiarity with HTML/CSS and basic coding concepts • Pardot Certification is a plus

Benefits

• Competitive compensation, commensurate with experience • Company-subsidized medical insurance for all employees (and largely subsidized coverage for families) • Dental, vision, and 401K with a 4% company contribution • Remote full-time, salaried position with occasional travel to the NY HQ and customers throughout the country.