Digital Marketing Coordinator - Paid Social

2 days ago

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Intrinsic Digital

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Mobile Marketing • Location-Based Marketing • Geofencing • Social Media Marketing • Streaming TV Advertising

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Description

• The Digital Marketing Coordinator will be responsible for creating, optimizing, and managing paid social campaigns while collaborating with the team to achieve client objectives. • Manage paid social campaigns on Facebook and Instagram using Meta Business Manager and Meta Ads Manager. • Craft compelling ad copy and collaborate with design teams to develop eye-catching, performance-driven advertisements. • Analyze campaign performance, providing actionable insights and recommendations to optimize results. • Work closely with the Client Success team to ensure that campaigns align with client goals. • Stay updated on industry trends and best practices to continuously improve campaign outcomes.

Requirements

• A bachelor's degree, preferably in Marketing, Advertising, or a related field. • At least 1 year of experience managing paid social campaigns on Meta platforms (Facebook and Instagram). • Strong copywriting skills with a keen eye for design and detail. • An ability to manage multiple projects, meet deadlines, and adapt to shifting priorities. • Analytical skills to interpret performance data and provide insights for campaign optimization. • High level of autonomy, accountability, and a goal-oriented mindset with a track record of exceeding expectations. • Proficiency in Microsoft Office Suite. • Exceptional teamwork and communication skills, with a collaborative approach to support team success. • Excellent organization and multitasking abilities, with the capability to work independently. • Strong attention to detail and the ability to solve problems effectively. • Proficiency in Google Tag Manager

Benefits

• $450 annual health & wellness stipend • $225 annual health & wellness stipend for child dependents • An innovative Minimum PTO Policy that requires every employee to take at least two weeks of PTO but encourages up to four • Paid holidays • A choice of seven 8-hour schedules with start times between 5 am and 11 am EST • Ability to qualify for quarterly sales bonuses