Director - MarTech/AdTech Solutions

6 days ago

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IPG Mediabrands

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Media Planning & Buying • Automation & Programmatic • Digital Media • Branded Content • Media Barter

10,000+

Description

• Initiative is NIKE Inc.’s agency of record for Global Media • Responsible for strategy, integrated media planning, and paid/organic social strategy • Partnering with Nike is an extraordinary opportunity requiring extraordinary talent • Initiative’s Solutions Group is a global team of technology and media experts • Director of AdTech/MarTech Solutions manages technology and marketing acuity • Work on evaluating MarTech and AdTech solutions • Build innovation roadmaps and test & learn frameworks • Support day-to-day platform requests & troubleshooting for clients

Requirements

• Bachelor’s degree in related field or equivalent work experience • Experience working with retail or e-commerce clients • 5-10 years of experience in audience development, data driven marketing and/or digital marketing • Strong knowledge of digital marketing technologies, including DSP, DMP, CDP, Ad Server, Ad Verification and Site Analytics • Understanding of data landscape and utilization (1st party, 2nd/3rd party) • Understanding of media consolidation tools, inclusive of their buildout/rollout • 3-5 years of experience in managing clients and teams • Ability to delegate and oversee direct reports • Excellent written, verbal communication and presentation skills • Strong time-management and organizational skills • Required proficiency in Microsoft Office and Keynote; proficiency in Airtable is a plus • Proven problem-solving ability • Ability to work successfully on a Global team • Ideal candidate will be Portland-based

Benefits

• Medical and dental coverage • 401(k) plans • Flex spending • Life insurance • Disability • Employee discount program • Employee stock purchase program • Paid family benefits • Discretionary time off days • Company-wide Appreciation Weeks and Wellness Days • Competitive Total Compensation package