Senior Associate, eCommerce Search

December 4

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IPG Mediabrands

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Media Planning & Buying • Automation & Programmatic • Digital Media • Branded Content • Media Barter

10,000+ employees

📱 Media

Description

• Enthusiastic about interactive media and marketing with a desire to learn • Partner in the development, implementation and optimization of e-retail search campaigns • Demonstrate understanding of client goals/KPIs for multiple campaigns • Daily campaign & budget management • Demonstrate application of best practices in managing campaign budgets & performance • Show comfort and speed with analyzing & reporting data • Highlight clear flow of cause, effect, and next steps in analysis of campaign performance • Use historical data to create benchmarks for current campaign performance • Partner with team leads on forecasting media plans • Become proficient with ad-serving, tracking & analytic systems • Maintain detailed files of all pertinent records relevant to clients’ business • Professional communication with clients, vendors, partners • Oversee reconciliation all campaign billing • Contribute to client facing deliverables • Contribute to team onboardings & trainings of new hires • Contribute to eRetail platform POVs and evaluations through strong knowledge of capability vs KPIs

Requirements

• 2-4 years of eCommerce experience preferred • Experience with Google Shopping, Web Analytics, or other cross functional eCommerce skills preferred • Strong understanding of Google, Amazon Sponsored Ads, Walmart, Target, with proficiency in MS Office Suite • Process oriented, with the ability to juggle many tasks at one time • Firm grasp of how to test marketing tactics and achieve performance metrics • Basic understanding of at least one bidding platform such as Pacvue or Skai/Kenshoo • Excellent writing, math, multi-tasking, organization, and communication skills • Ability to manage multiple tasks to completion and communicate progress up to manager

Benefits

• Medical and dental coverage • 401(k) plans • Flex spending • Life insurance • Disability • Employee discount program • Employee stock purchase program • Paid family benefits • Discretionary time off days • Company-wide Appreciation Weeks • Wellness Days • Competitive Total Compensation package