Senior Marketing Specialist

November 27, 2024

🇺🇸 United States – Remote

🌲 North Carolina – Remote

Although this job is listed in North Carolina, this company may be open to hiring remote in other states.

💵 $85k - $100k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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Keona Health

WebsiteLinkedInAll Job Openings

11 - 50 employees

⚕️ Healthcare Insurance

☁️ SaaS

🤖 Artificial Intelligence

💰 $750k Debt Financing on 2021-10

Description

• Results-driven marketing professional with a passion for driving MQL growth • Optimize pipelines and craft targeted campaigns • Develop and execute marketing strategies tailored to B2B SaaS and CRM audiences • Drive brand awareness and demand generation for healthcare-focused AI and CRM solutions • Implement multi-channel marketing campaigns to drive engagement, lead generation, and pipeline growth

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field • 5+ years of experience in B2B SaaS, CRM marketing, or related fields • Proven expertise in demand generation, lead scoring, ABM, and persona targeting • Proficiency in marketing tools, including HubSpot, Google Analytics, and email marketing platforms • Experience with Salesforce, Zoho CRM, or similar tools for high-ticket sales campaigns • Strong knowledge of SEO best practices, conversion rate optimization (CRO), and analytics-driven marketing • Demonstrated success in achieving aggressive MQL growth and pipeline contribution goals • Excellent communication, collaboration, and project management skills

Benefits

• Fully remote, flexible work environment • Collaborative and innovative culture