Demand Marketing Manager, Digital Events

July 13

Apply Now

Receive Emails with Similar Jobs

Kustomer

WebsiteLinkedInAll Job Openings

Kustomer helps businesses grow by delivering exceptional customer service via phone, email, chat, text, social, messaging and more$1. .$1

customer experience • customer service • CRM • CX • SaaS

201 - 500

💰 $60M Venture Round on 2023-05

Description

• As the Demand Manager of Digital Events at Kustomer, you will play a critical role in driving marketing qualified lead generation efforts • Collaborate closely with marketing ops, partnerships, performance marketing, and design teams to ensure seamless execution and promotion of webinars • Turn marketing qualified leads into demo requests, significantly contributing to the sales pipeline • Own the entire webinar funnel, from strategic planning and execution to post-event follow-up and analysis • Develop and execute comprehensive demand generation plans for live and on-demand webinars • Utilize interviews, webinars, videos, and virtual events to expand Kustomer’s reach • Write engaging promotional emails, create compelling landing pages, and leverage webinar content for ongoing promotion • Work with cross-functional teams to drive webinar success and track key performance metrics

Requirements

• 4+ years of experience in demand generation marketing, with a focus on webinar/video programs • Proven ability to manage end-to-end webinar programs, from strategic planning to execution and follow-up • Exceptional project management skills, with the ability to coordinate and manage multiple tasks and stakeholders • Strong content creation skills, including writing promotional emails, landing pages, and follow-up content • Experience with webinar tools, including Zoom, LinkedIn, WordPress, and HubSpot • Excellent analytical skills, with the ability to track and report on key performance metrics • Strong collaboration skills, with experience working cross-functionally with marketing ops, sales, and performance marketing teams • Detail-oriented and proactive, with the ability to work independently and manage expectations in a fast-paced, deadline-driven environment

Benefits

• Competitive salaries • Stock options • 100% healthcare coverage • 401K • WiFi and Mobile reimbursement • Generous vacation policy