Director of Product Marketing

February 18

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LocalStack

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LocalStack is a tool that enables developers to run and test their AWS applications locally, facilitating faster development and reducing AWS costs. By serving as a localized emulator for AWS, LocalStack simplifies the development and testing process, allowing teams to focus on building and deploying applications without the overhead of managing AWS dev accounts. It offers features like local AWS service emulation, enhanced development speed, and reduced complexity in cloud application testing. This makes it a popular choice among development teams looking to improve productivity and efficiency in cloud-based projects, all while minimizing cloud expenses.

cloud computing • developer tooling • digital transformation • amazon web services • microsoft azure

11 - 50 employees

Founded 2017

☁️ SaaS

⚡ Productivity

📋 Description

• We are a fast-growing Series A startup building cutting-edge technology to revolutionize cloud development processes and support highly efficient dev&test feedback loops. • At its core, LocalStack provides a high-fidelity emulator and local cloud development platform. • Imagine developing cloud applications and data pipelines entirely on your local machine within a lightweight cloud sandbox, running in Docker! • Our mission is to empower developers to rapidly build and test their cloud applications, allowing for a more enjoyable dev experience. • LocalStack has a large and active open-source community (57k+ stars on GitHub) with over 100k active users worldwide and 290M+ downloads to date. • We are sustainably growing our globally distributed team across sectors • LocalStack is headquartered in Zurich/Switzerland, with a main engineering office in Vienna/Austria and remote team members from the US, UK, CA, ES, and many more countries. • Check our our Notion Candidate Handbook and our GitHub!

🎯 Requirements

• Scale and build out our product marketing team (incl. devrel, content marketing, events, sales enablement etc) • Create a scalable PLG motion to maximize overall revenue, leveraging continued self-serve growth while seamlessly handing off high-value opportunities to sales when appropriate • Elevate enterprise trust and credibility: elevate the visibility, image and recognition of LocalStack as a brand amongst mid market and enterprise segment • Maximise efforts of our Sales team by driving optimal enterprise sales messaging, positioning and materials. • Create the PMM strategy for new product launches • Drive bottom up and top down motion to maximise conversions to paid users • Drive messaging, market approach and positioning for LocalStack, including existing and new products, keeping in mind different personas • Create, track and drive the core KPIs for the team • Optimise ROI for a conservative marketing budget • Expand on existing marketing partnerships and create new ones (incl. blog posts, conferences, speaking opportunities etc) • Experience in a similar role, with preference given to candidates with direct experience in our domain • Data driven leader with experience setting up systematic tracking • Able to adapt to a new domain or new target personas • Strategic & Growth mindset • Empathetic (able to be in the shoes of the customer) • Active on social media, at industry events, and in relevant communities

🏖️ Benefits

• Fully remote • Competitive salary • Performance bonus • Competitive share options • Annual company retreat • The best equipment for your role • Learning budget • 2 additional company wide holidays