Technical Lead, Adobe Journey Optimizer

November 8

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Nearsure

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Nearshore staffing • Software development • Node.js • Mobile • Frontend Web Development

201 - 500

Description

• We seek a talented and experienced Adobe Journey Optimizer Technical Lead to join our team. • The ideal candidate will leverage the Adobe Journey Optimizer platform to design, implement, and optimize personalized customer journeys across various channels. • This role requires a deep understanding of customer behavior, data analysis, and marketing automation techniques to drive engagement, conversions, and retention. • Understand the impact of the project on client business KPIs, and detect new business opportunities. • Lead the team and solve blockages or doubts of the team. Be able to detect issues in early phases and perform tasks that can help to meet the project timelines. • Assess complex situations to gain a proper understanding of the issues and give possible solutions that can be used for all the teams. The Tech lead is responsible for the quality and the team velocity of the project. • Develop and execute personalized customer journeys using Adobe Journey Optimizer, incorporating various touchpoints such as email, SMS, push notifications, and more. • Configure and activate the tool from scratch. • Support the client during the new subdomain configuration and the IP warming process. • Collaborate with cross-functional teams, including marketing, data analytics, and IT, to gather requirements, define audience segments, and implement targeted campaigns. • Utilize Adobe Experience Cloud tools to analyze customer data, identify insights, and optimize journey performance. • Implement A/B testing and multivariate experiments to improve campaign effectiveness and conversion rates continuously. • Monitor key performance metrics and provide regular reports and insights to stakeholders, highlighting successes and opportunities for optimization. • Stay up-to-date with industry trends, best practices, and platform updates to drive innovation and maximize the impact of Adobe Journey Optimizer.

Requirements

• Bachelor's Degree in Computer Science, Engineering, or a related field. • 4+ Years of experience working with Adobe Products. • 1+ Years of experience working with Adobe Journey Optimizer. • 1+ Years of experience working in Digital Marketing, CRO, Digital Analytics, Decisioning, Campaign planning, creative and UX disciplines. • Advanced English Level is required for this role as you will work with US clients. Effective communication in English is essential to deliver the best solutions to our clients and expand your horizons.

Benefits

• USD 💲 Salary compensation. • 100% remote work 🏢 but if you feel like connecting with people you can visit coworking spaces all over LATAM allowing you to expand your professional network. • Paid time off according to your country’s law without affecting your monthly salary to ensure that you have plenty of time to rest and recharge. • Your country’s national holidays 🌴 allow you to celebrate important events and traditions with your loved ones. • Sick or medical leave 😷 when needed so that you can take a day off to take care of your health, and have wellbeing without worrying about work. • Refundable annual credit 💸 for you to spend on your favorite perks. • Teambuilding activities 🤜🤛 such as coffee breaks, tech talks, and after-work gatherings with your Nearsure colleagues, to feel close to our community. • A day off during your birthday week 🥳🎂 to enjoy with your family and friends, ensuring that you have a chance to make memories on your special day.