Nielsen
Nielsen is a global measurement and data analytics company that provides audience measurement and media metrics solutions across various platforms. They offer cross-media measurement services spanning TV, digital, streaming, and audio for more precise media planning and marketing optimization. Nielsen's flagship product, Nielsen ONE, integrates these services to deliver a comprehensive view of audience habits and preferences. Additionally, they offer insights and tools for understanding consumer behavior and optimizing marketing strategies, backed by a robust data infrastructure including big data and panel methodologies. Nielsen also champions diversity and inclusion, emphasizing a culture supported by a diverse workforce and numerous business resource groups.
Television • Radio • Books & DVDs • Online • Music
Director - Advertiser Sales
February 16
Nielsen
Nielsen is a global measurement and data analytics company that provides audience measurement and media metrics solutions across various platforms. They offer cross-media measurement services spanning TV, digital, streaming, and audio for more precise media planning and marketing optimization. Nielsen's flagship product, Nielsen ONE, integrates these services to deliver a comprehensive view of audience habits and preferences. Additionally, they offer insights and tools for understanding consumer behavior and optimizing marketing strategies, backed by a robust data infrastructure including big data and panel methodologies. Nielsen also champions diversity and inclusion, emphasizing a culture supported by a diverse workforce and numerous business resource groups.
Television • Radio • Books & DVDs • Online • Music
📋 Description
• We are seeking a driven and strategic Director, Advertiser Sales to join our team. • In this individual contributor role, you will be responsible for selling Nielsen’s Audience Measurement products and services to top U.S. advertisers, primarily located on the East Coast. • You will collaborate closely with agency teams, specialist sellers, and cross-functional teams to provide innovative, data-driven solutions that address clients' marketing and business challenges.
🎯 Requirements
• A minimum of a Bachelor’s degree and at least 5 years of professional experience in a sales or business development role, ideally within the advertising, media, or data-driven marketing industries. • Proven experience selling audience measurement services, advertising effectiveness solutions, or data-driven marketing solutions to brands, agencies and media planners. • A strong network of relationships with key decision-makers at major brands with a track record of cultivating and growing strategic partnerships. • Expertise in selling planning and buying data, as well as audience measurement services, including knowledge of addressable advertising, programmatic buying, and attribution measurement. • Ability to understand client needs and craft tailored solutions that leverage Nielsen's audience measurement tools. • Strong organizational skills, with the ability to manage multiple opportunities in a fast-paced, high-growth environment under tight deadlines. • A collaborative spirit, sense of humor, and a proactive, can-do attitude.
🏖️ Benefits
• Health & wellness plans for full-time employees • 401(k) retirement coupled with a Nielsen match • Generous paid time off policy • Discretionary incentive/bonus if eligible
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