Director of Growth Marketing - CRO

February 16

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Northpeak

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Northpeak is a growth-focused company that partners with SaaS, eCommerce, and B2B businesses to accelerate their growth through data-driven strategies. They offer a range of services including conversion rate optimization, acquisition programs, SEO and content marketing, and paid advertising, all aimed at maximizing returns on investment and enhancing customer engagement. With a dedicated team of growth experts, Northpeak tailors its approach to meet the specific needs of its clients, ensuring sustainable growth and measurable results.

11 - 50 employees

Founded 2017

🤝 B2B

🛍️ eCommerce

☁️ SaaS

📋 Description

•Overseeing growth and increased visibility for at least 5 clients •Prioritize high-impact growth experiments and improvements to quickly drive ROI and key learnings •Manage and support the specialists on our team •Build Growth and CRO roadmaps for clients •Assess qualitative and quantitative data to make informed decisions about marketing campaigns •Design and run marketing experiments including campaigns on Google, Facebook, and other channels •Help clients grow with Facebook, Instagram, PPC, SEO, Content, and Email tactics and strategies •Analyze performance data and provide appropriate action plans based on data driven conclusions •Define measures of success and track core KPIs •Responsible for weekly reporting, bi-weekly calls, quarterly business reviews and clear communication with team members •Main point of contact for clients and in charge of all communication •Ensure project expectations, deadlines, execution are up to standard and on track •Ensure all parties (internal and external) are communicating properly and aligned •Support creative, strategy and tactics

🎯 Requirements

•3+ years of actual experience leading growth and marketing efforts across paid and organic •Proven background and experience in conversion rate optimization and SEO •Design and development background is a bonus •Inclusive, hands-on client management style with experience clearly communicating marketing strategy •Learning mindset •Commitment to getting better every day •Bias toward action, efficient and adaptable •Driver, focused on making an impact on the organization and clients every day •Demonstrated success testing and uncovering useful insights and sharing them in an engaging form that inspires action

🏖️ Benefits

•Competitive pay and opportunity for equity •Flexible schedule •Work directly with the founder •Opportunity to be an early employee and help shape our vision (including building our own product(s) and investing in others) •Career education opportunities •We’ll support your professional growth by exposing you to areas of the business you want to explore •Fully remote team that knows what it means to develop and support remote talent •Work with exciting and mission-driven B2B, ecommerce, and SaaS companies