Product Marketing Manager

October 8

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EZ Texting

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Text Message Marketing • Communication APIs • Bulk Texting • Mass Texting • Text to Landline

51 - 200

Description

• As the Product Marketing Manager at EZ Texting, you'll lead the charge in driving innovative go-to-market activities, competitive win strategies, and communicating the unique value and positioning of our products, solutions, and features. • Collaborate closely with cross-functional teams, contribute to product roadmap decisions, and play a critical role in product launches, content creation, customer & market intelligence gathering, and campaign development. • Conduct customer research to create accurate and insightful customer personas. Develop a deep understanding of customers, preferences, and experiences. • Synthesize market insights, customer success feedback, and sales input for product roadmap. • Deliver targeted product positioning, benefits, and messaging for clear value communication.

Requirements

• Bachelor's degree in Marketing, Business, or a related field; Master's degree preferred. • Minimum of 4 years of experience in product marketing or related roles, with a proven track record of successful product launches and campaigns. • 2+ years experience Saas experience in industries serving SMB and/or mid-market companies (or direct small business experience) • Strong experience in synthesizing market insights, conducting competitive analysis, and driving data-driven decision-making. • Demonstrative experience in conducting market research, competitive analysis, and translating insights into actionable strategies. • Strong organizational skills to manage multiple projects simultaneously. • Excellent written and verbal communication skills, with the ability to simplify complex concepts for diverse audiences. • Strong diplomatic skills to work effectively with cross-functional teams and prioritize competing projects • Familiarity with marketing tools, technologies, and channels for executing and monitoring campaigns. • Ability to research industry and product marketing trends and translate into succinct takeaways for internal stakeholders • Attention to detail and eye for quality

Benefits

• 100% Employee Sponsored Medical, Dental, Vision Coverage • Stock Options • Pre-Tax Benefits, Fertility Benefits, and more • 401k Plan Options • Unlimited PTO, Disconnect Days, Paid Holidays, and more • Remote-Work Optimization Benefits Including Home Office Stipend • Remote Flex Stipend • Cell-Phone/Internet Stipend • DoorDash Subscription • And More!!!