Paid Ads Manager

March 19

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Pomelo

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Pomelo is a talent sourcing and hiring platform that specializes in connecting businesses with top offshore talent. The company offers a wide range of highly-skilled professionals who can work remotely full-time, providing services in various roles including project management, marketing, and design. With a focus on cost savings, Pomelo ensures that companies can access the top 1% of talent at significantly reduced costs compared to traditional hiring methods, while managing all aspects of recruitment, compliance, and onboarding.

11 - 50 employees

🤝 B2B

🎯 Recruitment

☁️ SaaS

📋 Description

• We're seeking a highly motivated and experienced Paid Social Media Ads Manager to manage and optimize our ecommerce client’s paid social media campaigns, primarily on Meta/Facebook. • You will play a key role in driving customer acquisition and brand awareness through effective ad campaigns. • You will report to the Marketing Manager. • Develop and execute paid social media strategies, primarily on Meta/Facebook. • Manage Facebook Ads Manager, including campaign setup, targeting, bidding, and optimization. • Create compelling ad copy and visuals that align with brand guidelines. • Implement A/B testing frameworks to optimize campaign performance and hone value prop messaging. • Monitor, analyze, and report on campaign results, providing actionable insights. • Collaborate with the marketing team to ensure alignment with overall marketing objectives. • Explore and potentially expand to other paid social channels like YouTube and TikTok based on Facebook campaign success.

🎯 Requirements

• Bachelor’s degree in a relevant field • 3+ years of experience managing paid social media campaigns, with a focus on Facebook Ads Manager. • Proven track record of creating and optimizing successful Facebook ad campaigns (please provide examples or portfolio). • Deep understanding of Facebook's advertising platform, including targeting options, bidding strategies, and ad formats. • Experience with A/B testing and data analysis. • Experience with Google Analytics and Looker Studio a plus. • Excellent communication and collaboration skills. • Strong analytical and problem-solving abilities. • Ability to work in US time zone, 40 hours per week

🏖️ Benefits

• Competitive pay, always in US dollars • Work remotely from the comfort of your home • Health & wellness benefit • Paid holidays and time off • Performance and referral bonuses • Global exposure to the world’s best companies