Marketing Manager

5 days ago

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Power TakeOff

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Power TakeOff is a utility implementation contractor that specializes in energy efficiency solutions for small and medium businesses (SMBs). It leverages Advanced Metering Infrastructure (AMI) investments to deliver custom, data-driven energy efficiency programs such as the Virtual Commissioning (VCx) energy efficiency program. By using software like the Utility Intelligence Platform, Power TakeOff enables utilities to engage customers with personalized insights and operational measures that result in significant energy savings. Their innovative approach capitalizes on remote analytics and virtual engagement to improve customer engagement and drive effective energy reductions across the U. S.

Utility Energy Efficiency • M&V 2.0 • NMEC • SMB Energy Efficiency • Real-Time Energy Management

51 - 200 employees

Founded 2007

⚡ Energy

🤝 B2B

💰 $65k Seed Round on 2014-10

📋 Description

• The Marketing Manager at Power TakeOff is a versatile role with a range of responsibilities internally and externally in support of the company’s products, services, and company brand presence in the industry. • This position will closely collaborate across several teams including program delivery, business development, and new product development team among others. • In leading the ideation, planning, implementation, and evaluation of marketing strategies for our products, services, and company brand presence in the industry, this position is responsible for content creation, visual design and development, A:B testing, marketing funnel optimization, and day to day programmatic marketing delivery tasks associated with existing and new initiatives. • This role will also identify external distribution channels of marketing material and disseminate accordingly. • The Marketing Manager must be proficient in storytelling, writing compelling copy, designing engaging and effective graphics, and crafting creative campaigns for Power TakeOff’s various audiences such as utilities, energy industry stakeholders, and prospective employees as well as experience with content management software and email platforms.

🎯 Requirements

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field • 4-7 years of experience in a marketing role in the clean energy, utility, energy efficiency or renewables field • Demonstrated ability to increase brand awareness in the energy industry • Self-motivation to deliver with excellence and grow professionally • Motivation and ability to learn and understand new concepts and techniques • Ability to handle a wide range of tasks, prioritize workload, and communicate professionally and effectively, particularly in a remote environment • Ability to work independently and in a team environment • Ability to analyze and interpret data • Strong attention to detail • Proficiency with a range of computer applications such as Microsoft Office, Salesforce, Adobe, etc. • Commitment to diversity, equity, and inclusion • Interest in project management and product marketing certifications to augment existing skills (as financially supported by the company’s professional development resources) • Passion for Power TakeOff’s mission to identify and deliver data-driven solutions to guide our partners and their communities to a lower carbon future

🏖️ Benefits

• Medical insurance including vision and dental, ranging from Bronze to Platinum plans with deductibles as low as $500 • Contributions to a Health Savings Account (HSA) on applicable plans • 401(k) retirement plan with company matching • Student Loan Incentive Repayment Program (eligible 12 months after employment) • Opportunities for professional development and growth • 41 days of starting paid time off, increasing to 46 days after the first year • 15 paid vacation days, increasing to 20 after the first year • 7 flexible well-being days • 9 paid holidays • All-company winter break between Dec. 25th and Jan. 1st • Summer "Friyays" – from June through August we get each 2nd and 4th Friday off!