Marketing Operations Manager

2 days ago

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Logo of PriceSpider

PriceSpider

Shopping Engine Services • Product Data Optimization • Campaign Management • Where to Buy Services for Manufacturers • Agency Shopping Engine Services

201 - 500

💰 Venture Round on 2018-10

Description

• The Marketing Operations Manager will lead the architecture and optimization of PriceSpider’s marketing technology stack, manage Salesforce campaign influence models, and drive data integration for comprehensive reporting and insights. • This role oversees end-to-end lead flow management, lead scoring optimization, and KPI reporting across multiple marketing initiatives, including events, webinars, demand generation campaigns, and partner events. • The Marketing Operations Manager will work closely with the Revenue Operations team, PriceSpider’s internal marketing team and marketing agency, as well as go-to-market leadership to ensure accurate, actionable reporting that supports strategic decision-making.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field preferred • 5+ years of experience in marketing operations with expertise in HubSpot, Salesforce, data enrichment tools and additional integrated marketing technology. • Proven experience in marketing reporting and automation management, development of lead scoring models, lead lifecycle reporting, SFDC campaign influence models and pipeline impact analysis. • Strong experience in reporting and dashboard development, including executive-level reporting packages. • Skilled in pipeline reporting, KPI management, and forecasting, with experience collaborating with Revenue Operations and external marketing agencies. • Excellent project management, analytical, and communication skills, with a data-driven, detail-oriented approach.

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