Marketing Director

4 days ago

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SHOP APOTHEKE EUROPE

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SHOP APOTHEKE EUROPE is a pharmacy company focused on providing healthcare and pharmaceutical services within Europe. Operating under the brand name Redcare, it emphasizes a people-first approach to pharmacy, aiming to guide individuals through their health journeys. The company is committed to sustainability, aligning its strategies with the Paris Climate Agreement to contribute positively to environmental health. SHOP APOTHEKE EUROPE also engages in public affairs, investor relations, and offers career opportunities for those interested in joining their mission-driven team.

Pharma and E-Commerce

1001 - 5000 employees

⚕️ Healthcare Insurance

🛒 Retail

💊 Pharmaceuticals

📋 Description

• You oversee our entire marketing portfolio, managing and coordinating marketing activities across multiple channels. • You develop and implement an integrated marketing strategy to support the further growth of the business in all our 7 active countries (Germany, Austria, Belgium, Italy, Switzerland, Netherlands, France), taking into consideration the varying stages of development in our markets, as well as new growth opportunities, for example through the digital prescription in Germany. • Your strategic approach is customer-centric, with a keen awareness of the opportunities and challenges presented by our different customer segments. This includes the development of personalized retention methods for our more than 12.5 Mio. active customers, the attraction of the most valuable new customers, and the promotion of a compelling and appealing brand identity. • You establish a data-driven & automated marketing structure and tech & tool stack to ensure maximum efficiency and scalability. • You lead a diverse team of people, including both individual contributors and team leaders. Through servant leadership you inspire and empower your team to reach their full potential, fostering an environment of collaboration and continuous learning. • You manage and optimize significant marketing budgets, ensuring a solid return on investment and reporting on key performance indicators to our management. • You establish strong relationships with our country & platform management, category & onsite merchandising, pricing and product development to leverage synergies, identify opportunities and maximize overall value for the entire organization.

🎯 Requirements

• Your expertise includes successfully implementing and scaling marketing activities across diverse regions, transitioning from conventional methods to a data-driven, automated setup in a B2C e-commerce environment. • With 5+ years of marketing leadership experience, you have a proven track record of driving strategic growth while leveraging the latest industry innovations, including AI-driven marketing solutions and app-based strategies. • You possess a comprehensive marketing perspective, deeply understanding the unique challenges and opportunities involved in retaining existing customers, acquiring new ones and building a compelling brand in a dynamic e-commerce landscape. You tackle these complexities by leveraging your strong expertise in technology, data, and marketing automation. • You know how to manage extensive marketing budgets as efficiently as possible, and are passionate about having a direct impact on the company’s success. • You are a proactive person with a data driven, hands on and innovative mindset, thriving in complex and dynamic environments.

🏖️ Benefits

• Work from Home: If your job does not require you to be present in the office, we can arrange the place you work from individually - even for up to 20 days a year anywhere in the EU. • Redcare events: We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties. • Kindergarten Grant: We offer our employees who pay for childcare in kindergarten 100,00 € (total) per month. • Mental Health: Get quick and professional help from psychologists of Likeminded if you feel overwhelmed in private or professional life. Anonymous and free of charge. • Personal Development: We are all constantly learning. That's why we support and foster your career development through internal & external training and help you grow. • Mobility: Your commute matters to us. We provide our employees with a fully costed Deutschland Ticket which can be used at any time. • Sports & Health: Your well-being is our top priority. Therefore, we offer you a range of opportunities to improve your health. Profit from a membership (M) package at Urban Sports Club, providing a variety of sports offers tailored to your interests.