Customer Marketing Manager

October 26

Apply Now

Receive Emails with Similar Jobs

Referrals.com

WebsiteLinkedInAll Job Openings

Networking • platform • Referral platform • Affiliate platform

1 - 10

Description

• Sprout is seeking a customer-centric, data-driven Customer Marketing Manager to lead our onboarding, adoption, and retention initiatives. • This role is critical to ensuring that our customers have a smooth onboarding experience, adopt key product features, and remain engaged throughout their lifecycle with us. • As the Customer Marketing Manager, you will develop strategies and execute programs that drive customer success and long-term satisfaction, ultimately leading to higher retention rates and stronger customer relationships. • You’ll own and execute customer onboarding programs, ensuring customers quickly realize the value of our products. • Drive customer adoption and retention by developing strategies that encourage engagement with key product features and deepen customer understanding. • Collaborate with cross-functional teams to optimize the customer experience across the entire lifecycle, with a focus on key stages such as onboarding, adoption, and renewals.

Requirements

• 8+ years of relevant marketing experience. • 5+ years of experience in customer marketing, onboarding, or a related field. • Proven ability to develop and manage marketing programs that drive adoption, retention, and engagement. • Experience collaborating with cross-functional teams in a fast-paced, SaaS or B2B tech environment. • Excellent communication and storytelling skills, with the ability to translate customer needs into actionable marketing strategies. • High attention to detail and project management skills. • Experience working with customer engagement platforms and marketing automation tools (e.g., Marketo, HubSpot, Salesforce, or Pendo).

Benefits

• Insurance and benefit options that are built for both individuals and families • Progressive policies to support work/life balance, like our flexible paid time off and parental leave program • High-quality and well-maintained equipment—your computer will never prevent you from doing your best • Wellness initiatives to ensure both health and mental well-being of our team • Ongoing education and development opportunities via our Grow@Sprout program and employee-led diversity, equity and inclusion initiatives. • Growing corporate social responsibility program that is driven by the involvement and passion of our team members • Beautiful, convenient and state-of-the-art offices in Chicago’s Loop and downtown Seattle, for those who prefer an office setting