SaaS Marketing Specialist
Yesterday
Description
• Create and Implement Strategies: Design and execute marketing plans to generate leads, boost conversions, and improve customer retention. • Content Development: Collaborate to create compelling content aligned with the target audience’s needs. • Digital Campaigns: Manage and optimize campaigns across email, social media, search engines, and display platforms. • Market Research: Analyze trends, customer needs, and competition to guide marketing decisions. • Performance Analysis: Use analytics tools to track campaign performance and refine strategies. • Team Collaboration: Work with sales, product, and customer success teams to align marketing efforts with business objectives.
Requirements
• Experience: 3 to 8 years in SaaS marketing • Education: Bachelor’s degree in Marketing, Business, or a related field • Skills: Proficiency in tools like Google Analytics, HubSpot, or similar platforms • Strong analytical and problem-solving skills • Excellent communication abilities • Capability to manage multiple projects and meet deadlines effectively • Familiarity with AI-driven products or services (preferred) • Knowledge of SEO and PPC best practices (preferred) • Experience with CRM systems and customer segmentation (preferred)
Benefits
• Paid leave • UK bank holidays
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