Google Ads Account Manager

November 10

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Carlee Christine, LLC.

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Description

• Responsible for day to day media buying, optimization, and strategy of Google Ads accounts. • Builds a deep understanding of clients’ businesses and their ad accounts. • Creates & executes comprehensive media strategies to reach client goals. • Works closely with Head of Media, Creative Director, and Client Growth Director. • Sets up campaigns in Google Ads Platform and ensures best practices are followed.

Requirements

• Knows Google Ads’ interfaces inside & out • Hyper data-focused and easily able to understand the mathematics on main media metrics (CTR, CR, CPM, ROAS, any comparison percentages etc.) • Understands the importance of looking at data on a trendline • Able to look at data on the media/creative level and understand what is going well, what is not going well, and where to focus efforts for improvement • Easily navigate, manipulate & analyze data in Excel or Google Sheets • Able to think about marketing for our clients’ businesses from a whole--how does what we are doing on the media side fit into their goals? Their other initiatives? Still fun to work with, even though a data person ;)

Benefits

• Two weeks paid vacation annually • Open policy on vacation requests