Programmatic Sales Director
August 7, 2024
Description
• Evangelize and spearhead programmatic revenue growth in Germany. • Build deep relationships with agency programmatic leads & trading teams across all major holding companies. • Meet and exceed all programmatic revenue expectations. • Maximize programmatic revenue and grow brand count across all Holding Co’s. • Build relationships with DSP’s, and other partner demand teams to help facilitate spend & help troubleshoot issues with delivery • Help support client direct opportunities • Provide ongoing internal reporting & analysis of programmatic revenue • Develop an accurate revenue forecasting approach in Salesforce. • Work with product team and other international programmatic teams to develop programmatic offering and bring new opportunities to market • Position and maintain Samba TV as a thought leader in the programmatic space • Work with internal product marketing stakeholders to grow awareness of this product with customers and generate go to market sales materials • Be the eyes and ears of the programmatic market feeding back salient information to product teams to help shape our programmatic product
Requirements
• Demonstrated ability to perform against quota and excel in a highly competitive market • The ability to be fully autonomous and a self-motivated individual. • This will be important as the role will be the only Samba TV employee based in Germany at this stage. • Bachelor’s Degree or equivalent experience • Proven sales success with a minimum of 6+ years total experience in advertising, digital media, mobile or internet technology sales • Strong relationships at the leading agency holding and operating companies • Demonstrated strategic, consultative and analytical sales approach with focus on building partnerships with clients • Customer-focused leadership with excellent communication, networking and negotiation skills • Knowledge of the TV/online/mobile advertising industry and data a plus • Willingness to entertain clients during evenings and occasionally weekends • Strong references with partners, customers and colleagues • Existing, current relationships with media buying decision makers • Network of contacts at SSPs, DSPs and the wider adtech network is desirable
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