Senior Product Marketing Manager

September 4

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Honest pricing. Amazing employee benefits. Powered by people who care.

Health Insurance • Group Medical Plans • Employer Sponsored Health Insurance • Employee Medical Insurance • Health Insurtech

51 - 200

💰 $60M Series B on 2022-06

Description

• Develop and execute go-to-market strategy, leading the development and implementation of new product launches. • Optimize member activation and engagement, leveraging data insights to design, build, and execute end-to-end strategies. • Craft compelling messaging and product positioning that resonates with our target audiences. • Conduct market research to stay informed about industry trends, competitive landscape, and customer needs. • Advocate for the product, supporting the creation of demos, training sessions, and presentations.

Requirements

• 3-5+ years of relevant product marketing experience with prior experience in healthcare, insurtech, and/or D2C healthtech start-up a plus! • Strategic thinker with a strong bias for action. Proven track record of developing and executing successful go-to-market strategies and engagement campaigns • Data-driven. Strong analytical skills with the ability to interpret data and translate it into actionable marketing strategies. • Exceptional and creative writer, with the ability to translate complex topics into easy-to-understand language that engages members to take action with their health. • Collaborative leader. Ability to influence and work effectively with cross-functional teams in a remote-first environment. • User advocate. Passionate about creating fantastic user experiences, driving cohesive user journeys alongside product designers. • Outstanding Communicator. You know how to both listen and get the message out, whether it’s in-person, over the phone, in writing, via email, slack, carrier pigeon, etc. • You are hungry for more knowledge. You ask questions from a place of genuine curiosity and humility. • You remain flexible, and resilient, and foster a culture of continuous learning even in the face of hardship. • You bring a bias for action paired with intelligent risk-taking. You make bold bets to positively impact the healthcare industry. • You embrace responsibility. You follow through on your commitments and foster trust with your colleagues. • Passionate. You are excited to make quality healthcare easy and join us on our mission.

Benefits

• Stock options in rapidly scaling startup • Flexible vacation • Medical, dental, and vision Insurance • 401(k) and HSA plans • Parental leave • Remote worker stipend • Opportunity for career growth • Dynamic start-up environment