Summits Marketing Manager

March 12

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SANS Institute

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SANS Institute is a leading organization specializing in cybersecurity training and education, providing a wide range of hands-on courses, certifications, and degree programs aimed at enhancing the skills and expertise of cybersecurity professionals. Founded in 1989, it offers expert-led training sessions globally, alongside resources like webinars and podcasts to support ongoing learning and development in the cybersecurity field. SANS Institute is dedicated to helping individuals and organizations mitigate cyber risks through rigorous training that aligns with industry standards and best practices.

Information Security Training • Digital Forensics Courses • Cyber Security Training • Security Awareness Training • Penetration Testing Courses

201 - 500 employees

Founded 1989

🔒 Cybersecurity

📚 Education

☁️ SaaS

📋 Description

• SANS Summits are the billboard for SANS as a thought leader on cybersecurity. • As Summit Marketing Manager, you'll raise awareness and interest for SANS Summits in the EMEA region. • Work with the Summit team to turn EMEA Summits into a successful content development platform and revenue stream for SANS.

🎯 Requirements

• Bachelor’s degree in: Marketing, Communications, Business or other related discipline. • Minimum 3 - 5 years’ experience in marketing, preferably in events, conferences or summits. • Demonstrable experience in strategizing, building and executing integrated marketing campaigns. • Experience of working with senior stakeholders and key relationship building. • Proven track record of creating and executing marketing campaigns for B2B or B2C events. • Knowledge of EMEA region and markets. • Experience with digital marketing, including email campaigns, paid advertising, SEO, and social media. • Familiarity with event management software, CRM tools (e.g., HubSpot, Salesforce), and analytics platforms. • Experience in partnership marketing and sponsorship activation. • Ability to think creatively and strategically to be able to meet the organisations objectives of each Summit. • Analytical mindset with experience in tracking and reporting on marketing ROI. • Fluent English communication skills (written and verbal). • Highly organised and proficient at managing multiple projects at the same time. • Creative thinker, with a strong problem-solving approach. • Ability to adapt communication style to effectively engage diverse audiences and cultural backgrounds, ensuring clear and culturally sensitive messaging across all initiatives. • Results-driven and proactive in identifying opportunities for growth. • Team player with a collaborative mindset. • Passionate about events and creating engaging marketing experiences. • Strong knowledge of the events industry. • Ability to speak a modern European language (French, German, Spanish, Dutch). • Strong understanding of the cyber security sector, key trends, and audience demographics.