Marketing Automations Lead
2 days ago
Description
• SAVii was founded in 2017, revolutionizing the employee wellness landscape. • The company operates in the Philippines and India, offering 360° salary linked wellness services. • They empower HR leaders with financial wellness services that enhance team members personally and professionally. • The culture promotes people-centricity, individuality, and a remote-first working environment. • SAVii celebrates diversity and is an Equal Opportunity Employer committed to inclusion.
Requirements
• Responsible for managing the distribution list. • Creating, setting up, and executing all marketing campaigns using Hubspot, Customer.io, Zapier. • Take ownership of omnichannel campaigns leveraging email, push notifications, SMS, etc. • Manage Marketing automation rules and logic, landing pages, and reports. • Designing and building automated email marketing flows and campaigns. • Create, test, and optimize campaign landing pages. • Interpreting campaign analytics to measure performance and spot weaknesses. • Maintain a data-driven approach through continual experimentation and optimization (a/b testing, etc.). • Maintain company and customer segment databases. • Work with other teams to tailor communications based on targeted segments.
Benefits
• A plethora of enabling benefits enhancing your personal and professional life. • Equal Opportunity Employer, committed to diversity and inclusion.
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