Field Marketing Associate Manager

3 days ago

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Logo of Sphera

Sphera

Integrated Risk Management • Environment • Health • Safety & Sustainability (EHS&S) • Operational Risk Management (ORM)

1001 - 5000

Description

• Execute integrated marketing campaigns for Supply Chain Transparency (SCT) product line. • Collaborate with sales leadership and marketing teams to drive customer engagement. • Plan, create, and execute high performing marketing programs. • Orchestrate multichannel campaigns utilizing digital, social media, web, and events. • Set goals and define metrics for each marketing campaign to maximize pipeline generation.

Requirements

• 5+ years’ experience in KPI-driven field marketing, ideally in a B2B environment and/or in the software industry. • Experience in developing buyer-centric demand generation campaigns in close alignment with sales leaders. • Knowledge in combining traditional field marketing practices with new digital methods such as Account Based Marketing, Marketing Automation and Online Advertising. • Software Knowledge - MS Office, experience with marketing automation tools, sales enablement tools, SalesForce.com an asset, but not necessary. • Strong campaign orchestration, message optimization, persona and buying cycle experience required.

Benefits

• Medical, Dental, and Vision Insurance • Health Savings Account • Flexible Spending Account • 401(k) Retirement Plan with Company Match • Life and Disability Insurance • Critical Illness Insurance • Accident Insurance • Hospital Indemnity Insurance • Paid Time Off and Holidays • Flexible Working Schedule

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