Stio
Stio is a brand that designs and sells high-performance outdoor apparel for men, women, and kids. Founded by Stephen Sullivan, the company offers a wide range of clothing, footwear, and accessories suitable for various outdoor activities such as skiing, snowboarding, hiking, running, biking, fishing, and paddling. Based in the mountains, their collections focus on both functionality and style, catering to lifestyle needs and challenging outdoor environments. Stio also engages in collaborative projects with other brands and prioritizes environmental stewardship and the renewal of used apparel through its Stio Second Turn initiative.
Senior Director of Performance Marketing - E-Commerce
February 12
⛰️ Colorado – Remote
⛷️ Utah – Remote
+1 more states
💵 $130k - $160k / year
⏰ Full Time
🟠 Senior
🛍️ E-commerce
Stio
Stio is a brand that designs and sells high-performance outdoor apparel for men, women, and kids. Founded by Stephen Sullivan, the company offers a wide range of clothing, footwear, and accessories suitable for various outdoor activities such as skiing, snowboarding, hiking, running, biking, fishing, and paddling. Based in the mountains, their collections focus on both functionality and style, catering to lifestyle needs and challenging outdoor environments. Stio also engages in collaborative projects with other brands and prioritizes environmental stewardship and the renewal of used apparel through its Stio Second Turn initiative.
📋 Description
• ABOUT US • Stio® is an omni-channel mountain brand that designs, develops and sells beautiful, functional, and innovative apparel, footwear and other accessories infused with the soul of the mountain lifestyle. • We live and love mountain life, and as such see ourselves as caretakers of the resources that provide it. • This role has responsibility for the performance of all in-house performance marketing team members, agency and contract partners. • Drive the performance, growth and optimization of the Stio.com e-commerce website. • Collaborate closely with cross-functional teams to ensure seamless execution of merchandising initiatives and alignment with business goals. • Manage any agency partners, including brand, creative, research and / or others to deliver their best work. • Lead, mentor and inspire a high-performing team or performance marketing channel managers, fostering a culture of innovation, collaboration and continuous improvement.
🎯 Requirements
• 8 + years of performance marketing experience • 5+ years of management experience • 3+ years of advanced direct mail and / or catalog marketing experience • 5+ years of e-commerce leadership experience, ideally with Shopify • Must have relevant DTC, retail and / or agency experience • Deep understanding of GTM strategies and planning timelines • Proven ability to complete projects according to outlined scope and timeline • Excellent time management skills • Exceptional interpersonal skills with the ability to communicate with teams at every level • Proficient editor and creative mind with excellent attention to detail • Bachelor's degree or greater preferred • Proficiency with Microsoft Office and Google products including GA4, PowerBI, etc. • Asana work collaboration experience would be a bonus • Commitment to our company mission, vision and values
🏖️ Benefits
• Medical, dental and vision plans • Company paid long term disability coverage • Employee Assistance Program • 401k with match • Generous paid time off policies • Gear test, perks, and more
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