Product Marketing Manager

August 10

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Marketing • Advertising • Automotive Advertising • Digital Marketing • Mobile Marketing

501 - 1000

💰 Private Equity Round on 2019-04

Description

• Drive the full cycle of product marketing, from informing product strategy to building GTM strategies, creating major launch moments to driving long-term adoption for our platform. • Develop product positioning and messaging informed by user research, competitive research, and a real understanding of how our most products actually work. • Collaborate with our GTM enablement teams to help facilitate internal GTM training and sales enablement across our products. • Create and optimize compelling marketing content for social media, landing pages, case studies, and other materials. • Work with our sponsorship team to help identify co-marketing opportunities with customers and partners to expand our reach and impact. • Collaborate with adjacent teams to ensure the content across our blogs, tutorials, and website follows a consistent product-first tone and voice true to our developer roots.

Requirements

• Ability to write code and understand technical concepts. • 5+ years of experience in product marketing, preferably in a SaaS or developer-focused company. • Proven track record in technical product marketing, with the ability to understand and communicate complex technical concepts. • Customer-facing experience and the ability to build strong relationships with customers and partners. • Strong project management skills and the ability to work independently and as part of a global remote team. • Prior experience working in Developer Relations or as an engineer. • Familiarity with developer landscape, including developer tools, APIs, platforms, etc. • Experience with data-driven marketing and using analytics to optimize marketing campaigns.

Benefits

• 19+ days of paid time off plus 10 paid holidays ✈️ • Free health insurance for the employee and a discounted rate for dependents • 401k contribution plan • Fitness stipend • Company equity • Dog friendly office! 🐶 • A Macbook Pro • A Learning and Development budget • Team lunches and plenty of snacks (US only) 🌯 • RTD pass + free parking pass on Pearl Street • An office on Pearl Street in downtown Boulder • 12 weeks paid parental leave for primary parents • The opportunity to attend or present to global conferences and meetups • The possibility to visit our office in Amsterdam 🇳🇱