Director - Paid Growth Marketing

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Talkiatry

WebsiteLinkedInAll Job Openings

501 - 1000 employees

⚕️ Healthcare Insurance

📡 Telecommunications

🧘 Wellness

Description

• Talkiatry is seeking a Director of Paid Growth Marketing who will lead the team responsible for all efforts to acquire new patients via paid marketing channels. • The ideal candidate is highly data-driven and collaborative, and has experience managing 8-figure performance marketing budgets for high-growth consumer brands. • Talkiatry transforms psychiatry with accessible, human, and responsible care. • We’re a national mental health practice co-founded by a patient and a triple-board-certified psychiatrist to solve the problems both groups face in accessing and providing the highest quality treatment. • 60% of adults in the U.S. with a diagnosable mental illness go untreated every year because care is inaccessible.

Requirements

• Bachelor’s degree or relevant experience • 7+ years of experience in paid performance marketing, with experience managing 8+ figure budgets • A player-coach mentality with a bias for action and 3+ years experience managing teams • Strong analytical skills, with a high level of proficiency in SQL and BI tools (e.g. Looker, Thoughspot, Mode, Tableau or equivalent) • Proven track record of significantly accelerating growth through a variety of paid channels including: Meta, Google, TikTok, OTT, Podcasts, Affiliate etc. • Expertise in A/B testing, incrementality testing, and a variety of media measurement methodologies • Experience deeply partnering with creative teams on ongoing creative testing roadmaps • Deep understanding of vendors, tools, systems, and tactics across the evolving performance marketing landscape • Outstanding communicator, collaborator, and teammate • Demonstrated ability to adapt to constant change and work effectively in a fast pace environment • Passion for driving meaningful growth that increases access to mental healthcare • Bonus points if you have experience in healthcare or highly regulated industries, with a focus on maintaining user privacy and protecting patient health information

Benefits

• Excellent benefits: medical, dental, vision, effective day 1 of employment • 401K with match • Generous PTO plus paid holidays • Paid parental leave • It all comes back to care: we’re a mental health company, and we put our team’s well-being first • Top-notch team: we're a diverse, experienced group motivated to make a difference in mental health care • Collaborative environment: be part of building something from the ground up at a fast-paced startup • Flexible location: work where you want to, either remotely across the U.S. or from our HQ in NYC • Grow your career with us: hone your skills and build new ones with our Learning team as Talkiatry expands