Senior Marketing Specialist

March 25

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Logo of TaskRabbit

TaskRabbit

TaskRabbit is a platform that connects customers with skilled 'Taskers' who provide various home-related services. These services include furniture assembly, home repairs, cleaning, moving, and yard work. TaskRabbit allows users to choose a Tasker based on price, skills, and reviews, and facilitates the entire process including scheduling, payment, and communication through its platform. With a wide range of services and a focus on customer satisfaction, TaskRabbit provides a convenient solution for tackling home projects big and small.

Mobile technologies β€’ Location based platforms β€’ Social Graph API

201 - 500 employees

Founded 2008

πŸ‘₯ B2C

πŸͺ Marketplace

πŸ’° Secondary Market on 2015-07

πŸ“‹ Description

β€’ Develop and execute the go-to-market plan for Germany β€’ Develop an end-to-end marketing playbook β€’ Collaborate with channel managers across various marketing fields β€’ Track campaigns and measure the efficiency of each initiative β€’ Own the overall channel mix to grow the customer base β€’ Leverage data to identify areas of opportunity β€’ Partner with cross-functional stakeholders to develop marketing strategies β€’ Work with the Country Manager to align on business objectives β€’ Maximize opportunities to leverage IKEA to grow our brand β€’ Develop locally relevant campaigns while maintaining consistency across global brand positioning β€’ Develop Germany-specific brand partnerships to achieve business goals

🎯 Requirements

β€’ Fluent in English and German with knowledge of the German market and its nuances β€’ Marketing experience at an advertising agency or start-up company. β€’ Hands-on experience with proven results from online and offline, paid and organic marketing channels. β€’ Skill and appetite to operate at a high pace in a remote-first, entrepreneurial environment. β€’ Developed problem-solving skills, with a demonstrated ability to find creative solutions to ambiguous problems. β€’ Data-driven mindset, good at identifying insights and data storytelling. β€’ Knowledge of Excel/Sheets, Looker, Google Analytics, or other analytical tools.

πŸ–οΈ Benefits

β€’ employer-paid health insurance β€’ 401k match with immediate vesting β€’ generous and flexible time off β€’ company-wide closure weeks β€’ Taskrabbit product stipends β€’ wellness + productivity + education stipends β€’ IKEA discounts β€’ reproductive health support β€’ Benefits vary by country of employment.

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