Tomorrow Health
Tomorrow Health is a company focused on revolutionizing home-based healthcare. By creating cutting-edge technology, Tomorrow Health improves the ordering, delivery, and payment processes for home-based care, fostering connections between health plans, providers, and home-based care suppliers. The company is dedicated to enhancing patient outcomes, saving providers time, and delivering high-quality care at home, leveraging incentives across the home-based care ecosystem. Founded by Vijay Kedar, inspired by personal experiences, Tomorrow Health strives to make healthcare accessible and convenient for patients, ensuring they receive care where they feel most comfortable: at home.
VP of Marketing
6 days ago
Tomorrow Health
Tomorrow Health is a company focused on revolutionizing home-based healthcare. By creating cutting-edge technology, Tomorrow Health improves the ordering, delivery, and payment processes for home-based care, fostering connections between health plans, providers, and home-based care suppliers. The company is dedicated to enhancing patient outcomes, saving providers time, and delivering high-quality care at home, leveraging incentives across the home-based care ecosystem. Founded by Vijay Kedar, inspired by personal experiences, Tomorrow Health strives to make healthcare accessible and convenient for patients, ensuring they receive care where they feel most comfortable: at home.
📋 Description
• About Tomorrow Health: Tomorrow Health enables exceptional healthcare for patients and their families in the place they want to be most — home. • The Role: As VP of Marketing, you will develop and execute a B2B marketing strategy that drives brand growth and customer acquisition through a coordinated outreach and thought leadership strategy. • Who you are: You have led B2B marketing efforts for a growth-stage healthcare technology company. • Responsibilities: Define and drive product positioning and go-to-market strategy, lead content strategy and development, lead full-funnel demand generation, oversee digital presence, optimize marketing performance by taking full ownership of budget and performance metrics, drive marketing calendar and campaign execution, develop and maintain brand strategy, create and oversee multi-channel growth campaigns aimed at growing new partnerships and expanding product adoption.
🎯 Requirements
• Experience: 7–10+ years in demand generation, product marketing, growth marketing, or ABM, with a proven track record of achieving lead and pipeline growth in healthcare B2B markets. • Expertise: Deep understanding of healthcare go-to-market strategies, lead generation, and sales processes for health systems, payors, and suppliers. • Technical Skills: Proficiency in CRMs, marketing automation platforms (e.g., HubSpot), and data analytics tools. • Creative & Analytical: Exceptional storytelling, writing, content creation, campaign management, and data-driven decision-making skills. • Collaboration: Ability to work cross-functionally, influence stakeholders, and drive alignment on goals and strategies.
🏖️ Benefits
• 100% employer-paid medical, dental and vision benefits • HSA and FSA (Dependent Care and Commuter) • Fully covered membership in One Medical for on-demand primary care, and Teladoc for 24/7 virtual care • 12 weeks of paid parental leave for all caregivers • Free mental health support with BetterUp through Health Advocate EAP • Short-term, and long-term disability plan availability • Company-sponsored Life and AD&D insurance • Educational reimbursement • Monthly wellness stipend • Commuter Benefits • Access to Vanguard 401k plan • Unlimited vacation and 11 corporate holidays
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