Content Marketing Manager

October 30

Apply Now
Logo of TruBridge

TruBridge

RCM Software • A/R Management • Early Out Collections • Revenue Cycle Consulting • A/R Cleanup

1001 - 5000

Description

• Responsible for owning content strategy and execution for healthcare leadership audiences • Build and own a content calendar, working cross-functionally to create engaging content across media • Assistance and support for the creation of advertising tactics as necessary • Design content marketing strategies and set quarterly content goals • Lead content marketing initiatives to achieve business objectives • Collaborate with Marketing team to develop key assets for marketing campaigns • Champion product value messaging, GTM framework and TruBridge brand • Deliver engaging content on a regular basis that advances the TruBridge story • Ensure style consistency, edit, proofread and constantly improve content • Lead and champion quality assurance for all external content • Manage content creation bandwidth by strategically leveraging external creative support • Ideate and develop content promotional plans for content distribution • Gather feedback and ideas for content from across the business and customers • Interview customers, internal SMEs and industry experts

Requirements

• Bachelor's degree or equivalent • 5+ years of B2B marketing experience • 3+ years of experience marketing to healthcare organizations • Excellent communicator (written and oral) with ability to influence across all levels in the organization • Experience owning and executing a content and thought leadership strategy and annual content calendar • Ability to travel occasionally within the US (3-5x/year) • Experience building presentations for conferences and/or webinars • Strong organizational, multi-tasking, and time-management skills • Must be detail oriented and able to follow through on issues to resolution • Must be able to act both independently and as a team member

Benefits

• Work remotely with a work/life balance approach • Robust benefits offering, including 401(k) • Generous time off allotments • 10 paid holidays annually • Employer-paid short term disability and life insurance • Paid Parental Leave

Apply Now

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