Performance Marketing Manager

4 days ago

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Twilio

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Millions of developers around the world have used Twilio to unlock the magic of communications to improve any human experience.Twilio has democratized communications channels like voice, text, chat, video, and email by virtualizing the world’s communications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the world’s most demanding applications.By making communications a part of every software developer’s toolkit, Twilio is enabling innovators across every industry — from emerging leaders to the world’s largest organizations — to reinvent how companies engage with their customers.Founded in 2008, Twilio has over 5,000 employees in 26 offices in 17 countries and counting, with headquarters in San Francisco and other offices in Atlanta, Bangalore, Berlin, Bogotá, Denver, Dublin, Paris, Prague, Hong Kong, Irvine, London, Madrid, Munich, Malmö, Mountain View, Redwood City, New York City, São Paulo, Sydney, Melbourne, Singapore, Tallinn, and Tokyo.

telecommunications • API • cloud communications • SaaS • telephony

5001 - 10000 employees

📋 Description

• At Twilio, we’re shaping the future of communications, all from the comfort of our homes. • Our dedication to remote-first work and strong culture of connection and global inclusion. • Join the team as Twilio’s next Senior Performance Marketing Manager. • The EMEA Performance Marketing Manager will be part of the EMEA Marketing organization, managing Paid Social across all Twilio products. • This role involves owning the strategy and delivery of paid campaigns. • While Paid Social is the core focus, experience in Programmatic Display and other Paid platforms is beneficial. • Reporting to the Senior Performance Marketing Manager, this position is critical for continued growth in the region. • A deep understanding of the platforms, audience building, metrics, and reporting is essential.

🎯 Requirements

• 4+ years of experience in performance marketing • Expert user of LinkedIn Ads and Meta Ads • A data-led approach, with the ability to identify issues/opportunities in paid activity • The ability to work cross-functionally and with peers in other regions • A test-and-learn attitude • Experience in building and nurturing audiences, in-platform or with third-party tools • Ownership of budgets and strategy for similarly sized accounts • Expertise in platforms and tools that deliver results • A desire to learn about Twilio’s evolving business and products • Hands-on experience with other paid channels, particularly Google Display • Working knowledge of Segment (or other CDPs) • German, French, or other EMEA language skills • Experience in the B2B tech space • Tag management experience (i.e., Google Tag Manager)

🏖️ Benefits

• competitive pay • generous time-off • ample parental and wellness leave • healthcare • a retirement savings program • much more