Demand Generation Manager

Yesterday

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Ultimaker

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201 - 500

💰 Private Equity Round on 2017-10

Description

• UltiMaker is looking to hire a Demand Generation Manager! • Responsible for driving demand for the business using performance marketing. • Ability to measure the impact of activities and make data-driven decisions. • Work with marketing operations segment managers and sales team to develop DemandGen strategies. • Partner with content team to create an ad editorial/campaign calendar.

Requirements

• 5+ years of Demand Generation experience, with a strong record of success in driving revenue growth and consistently meeting or exceeding targets • Demonstrated expertise in managing the end-to-end lead process, from lead scoring to campaign management to measuring full funnel activity • Experience in successful campaign planning, execution, and measurement • Able to craft end-to-end product campaigns, evergreen content, and seasonal promotional content • Hands on experience with marketing automation platform (Marketo preferred) to create nurture programs, segmented lists, and campaign assets • Background in hardware marketing experience (preferred) • Proficiency using a CRM, SalesForce (preferred) • Expertise in paid lead acquisition and paid advertising on Google, Facebook, and LinkedIn • Experience with SEM/SEO strategy and execution • Strong analytical skill set - excited to dive into the data to optimize campaigns and drive performance • Strong and comprehensive understanding of digital marketing

Benefits

• A competitive salary in line with your experience; salary between $80,000-100,000 • Medical, Dental, Vision, Health Reimbursement plan • Commuter Benefits • 401k matching • 15 days of paid leave per year • 17 Holidays • Exclusive access to our UltiMaker 3D printers in the office, of course. And some super helpful coworkers who love sharing their knowledge and expertise to help and teach you how to use them • Snacks, fruits and drinks at office • An open, inclusive, and fun work environment