Underdog Fantasy
Underdog Fantasy is a company specializing in fantasy sports and sports betting. Despite the technical issue mentioned in the text, it provides a platform where users can engage in fantasy sports contests, draft teams, and potentially win prizes based on the performance of real-world athletes. The company's focus is on providing a fun and competitive experience for sports fans who want to test their skills and luck in fantasy leagues and sports-related betting.
sports • gaming • fantasy
Senior Manager, ASO
April 3
Underdog Fantasy
Underdog Fantasy is a company specializing in fantasy sports and sports betting. Despite the technical issue mentioned in the text, it provides a platform where users can engage in fantasy sports contests, draft teams, and potentially win prizes based on the performance of real-world athletes. The company's focus is on providing a fun and competitive experience for sports fans who want to test their skills and luck in fantasy leagues and sports-related betting.
sports • gaming • fantasy
📋 Description
• We’re Underdog. • The fastest-growing sports gaming company – ever. • We build innovative games, products, and experiences for American sports fans. • We’re here to shake up the fastest growing industry with bold ideas, custom-built tech, and the drive to win. • Founded in 2020, our team has built four of today’s most widely played fantasy games and launched the Underdog Sportsbook – built entirely in-house with our own technology. • That means we control our product, move fast, and create experiences you won’t find anywhere else. • In just over two years, we’ve reached over a $1.2 billion valuation, with investors like BlackRock, Spark Capital, SV Angel, Mark Cuban, Kevin Durant, and Adam Schefter. • And we’re just getting started. • At Underdog, we believe that sports are for everyone. Join us.
🎯 Requirements
• 8+ years of experience in ASO, digital marketing, or a related field, preferably within the mobile gaming or sports gaming industry. • Strong ability to analyze data, interpret trends, and make data-driven decisions using tools like App Annie/Data.ai, Sensor Tower, or similar platforms. • Deep understanding of app store algorithms, ranking factors, and metadata optimization for both Custom Product Pages (iOS) and Custom Store Listings (Android). • Familiarity with ASO and analytics tools (e.g., Google Play Console, App Store Connect, SplitMetrics, StoreMaven, GeekLab). • Experience working with design teams to produce engaging, visually optimized assets for app stores, including icons, screenshots, app preview videos, and feature graphics. • This is an individual contributor role, so the ideal candidate should thrive in a self-driven environment, take ownership of ASO strategy, and act as the subject matter expert for key Underdog Sports titles. • Strong verbal, written, and presentation communication skills, with the ability to clearly explain ASO strategies, performance insights, and recommendations to stakeholders at all levels. • Proven ability to collaborate with cross-functional teams, especially design, marketing, and product, to ensure alignment on ASO goals and execution.
🏖️ Benefits
• Unlimited PTO (we're extremely flexible with the exception of the first few weeks before & into the NFL season) • 16 weeks of fully paid parental leave • A $500 home office allowance • A connected virtual first culture with a highly engaged distributed workforce • 5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents
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🇺🇸 United States – Remote
💵 $130k - $150k / year
🔥 Funding within the last year
💰 Venture Round on 2024-09
⏰ Full Time
🟠 Senior
👔 Manager
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