Growth Marketing Manager

October 20

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Logo of Valamis

Valamis

eLearning • online learning • learning management • learning analytics • integration

51 - 200

Description

• Create and optimize PPC campaigns • Manage agency and promotional relationships • Support digital marketing efforts globally • Launch and manage marketing campaigns across various channels • Manage multi-channel digital marketing campaigns to support lead generation • Create and manage landing pages in HubSpot • Serve as liaison between Totara and industry partnerships • Manage Totara’s global website • Provide recommendations for targeted demand generation campaigns • Track campaign performance and metrics with key tools • Partner with Sales Team to optimize conversion rates • Work with Marketing Operations for enhanced lead qualification • Manage conversion tracking using Google Analytics and Google Tag Manager

Requirements

• 4-6 years of proven experience creating & optimizing digital marketing campaigns in Google Ads and LinkedIn to drive pipeline growth • Wordpress experience • Hubspot experience • Google Tag Manager and Google Analytics experience • Data analysis using various platforms • Go-getter personality • Strong project management skills • Enjoys working with cross-functional Global teams

Benefits

• Enhanced Parental Leave • Private Health Insurance Cover • Professional Development Opportunities • Annual Wellbeing Allowance • New Joiner home working set-up allowance • Additional Paid Leave: Birthday off, Working days between Christmas and New Years Eve

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