Director - Demand Generation

3 days ago

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Veza

WebsiteLinkedInAll Job Openings

authorization • Cloud Security • identity security • access governance • privileged access

51 - 200 employees

Founded 2020

🔒 Cybersecurity

☁️ SaaS

🏢 Enterprise

Description

• Veza is the data security platform built on the power of authorization. • Using our platform, organizations are able to understand, manage, and control who can and should take what action on what data. • We're building an iconic cloud data security company for the multi-cloud era. • You will create, optimize, and analyze lead generation campaigns, including webinars, podcasts, marketing events, and advertising sponsorships. • Partner with key stakeholders across Sales, Product, Marketing, and Operations to drive alignment on campaigns, ensuring pipeline and revenue growth. • Build weekly data insights and performance metrics to refine and optimize campaign strategies. • Continuously improve campaign performance, conversion rates, and ROI across multiple marketing channels. • Build strong relationships with Sales leadership to ensure alignment with GTM strategies, driving measurable pipeline and sales results. • Manage and allocate the demand generation budget efficiently across channels and programs. • Recruit, lead, and develop a diverse, high-performing demand generation and campaigns team. • Understand and address customer needs at every stage of the buyer's journey.

Requirements

• 8+ years of Demand Generation experience, with at least 2 years in a B2B, SaaS, or Cybersecurity company. • Proven experience running integrated campaigns from inception to execution. • Deep knowledge of enterprise organizations' decision-making processes. • Expertise in creating programs for each stage of the buyer's journey that add value, create engagement, and drive action. • Experience building shared measurement frameworks to track and optimize demand generation outcomes. • Strong analytical skills to measure and iterate campaign success. • Historical understanding and empathy for customer and product user needs. • Exceptional written, verbal, presentation, and organizational abilities. • Experience leading cross-functional teams and aligning with senior leadership. • Nice to Have: Experience in fast-paced startup environments.

Benefits

• Your base pay will depend on several factors, including your experience, qualifications, education, location, and skills. • This position is also eligible for equity and a competitive benefits package.