Vidyard
Vidyard is a video platform designed to assist businesses in engaging with customers through personalized videos, video hosting, and AI-powered sales outreach tools. The platform offers features like Vidyard Video Messages, Vidyard Hosting, and Vidyard Prospector, enabling users to create and manage video content for sales and marketing purposes. Vidyard integrates with major platforms such as Salesforce, LinkedIn, and SalesLoft, and is used to improve sales pipelines and internal communications. The company's tools are aimed at enhancing response rates and closing deals by providing robust video analytics and personalized buyer engagement solutions.
Video Analytics • Video Hosting • Video Sales Enablement • Video for Sales • Internal Communications Video
Lifecycle Marketing Manager
January 8
Vidyard
Vidyard is a video platform designed to assist businesses in engaging with customers through personalized videos, video hosting, and AI-powered sales outreach tools. The platform offers features like Vidyard Video Messages, Vidyard Hosting, and Vidyard Prospector, enabling users to create and manage video content for sales and marketing purposes. Vidyard integrates with major platforms such as Salesforce, LinkedIn, and SalesLoft, and is used to improve sales pipelines and internal communications. The company's tools are aimed at enhancing response rates and closing deals by providing robust video analytics and personalized buyer engagement solutions.
Video Analytics • Video Hosting • Video Sales Enablement • Video for Sales • Internal Communications Video
📋 Description
• Vidyard empowers sales reps with personalized video outreach at scale. • Help create productive relationships between buyers and sellers. • Role focuses on lifecycle marketing strategy and customer journey optimization. • Collaborate with teams to drive business growth.
🎯 Requirements
• 4-6 years of experience in lifecycle or growth marketing at a B2B SaaS company. • Strong understanding of PLG and SLG models. • Proven track record of executing data-driven campaigns. • Hands-on experience with marketing automation tools, CRM platforms, and analytics tools. • Excellent analytical skills to translate data into actionable strategies. • Strong project management and communication skills. • Customer-obsessed mindset with a passion for user experiences.
🏖️ Benefits
• Work-life Integration: Enjoy flexible hours and unlimited vacation. • Competitive Pay & Benefits: Comprehensive benefits including RRSP match and stock options after probation. • Wellness Your Way: Flexible spending accounts to spend on what matters most. • Mental Health Support: Access to Inkblot and $1,500 per year for mental health services. • Parental Leave Top-Up: Enhanced parental leave benefits. • Make an Impact: Paid volunteer hours and Employee Resource Groups (ERGs). • Invest in Your Growth: Individual development plans and $1,500 annual training allowance. • Your Perfect Workspace: Flexibility to choose remote or in-office work environment.
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