Principal Product Manager - Growth

February 19

🗽 New York – Remote

Although this job is listed in New York, this company may be open to hiring remote in other states.

💵 $167k - $228.5k / year

⏰ Full Time

🔴 Lead

✅ Product Manager

🦅 H1B Visa Sponsor

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Vimeo

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Vimeo is a comprehensive video platform offering a suite of tools for video hosting, creation, editing, management, and live streaming. It provides solutions for enterprises, small businesses, educators, and creative professionals, enabling them to monetize content through advanced video monetization tools. With a focus on security and compliance, Vimeo ensures that users can control access and maintain privacy. Vimeo is also equipped with AI-powered features for better analytics and video management, catering to a wide range of users from creatives to corporate communication teams. Vimeo's offerings include a video player, video editor, live streaming capabilities, and more, making it a one-stop solution for all video-related needs. It supports integrations, customer support, and various resources to help users optimize their video strategies.

1001 - 5000 employees

Founded 2004

📱 Media

☁️ SaaS

🏢 Enterprise

💰 $3G Private Equity Round on 2021-01

📋 Description

• Own Self-Serve Activation & Engagement: Own the strategy, roadmap, and targets for activating new self-serve customers and driving repeat usage. • Identify Growth Opportunities: Continuously analyze user and product data, market trends, and competitive landscape to identify opportunities to optimize the user journey and drive acquisition. • Develop & Test Hypotheses: Formulate data-informed hypotheses and design A/B experiments to validate assumptions and measure the impact of product changes on acquisition. • Analyze & Iterate: Rigorously analyze experiment results, draw actionable insights, and iterate on product experiences to maximize conversion rates and user engagement. • Conduct Customer Research: Plan and execute user research initiatives (e.g., surveys, user interviews, usability testing) to deeply understand customer needs, pain points, and motivations. • Collaborate Cross-Functionally: Partner closely with Engineering, Product Design, Product Marketing, User Research to ensure seamless execution of growth initiatives. • Monitor Key Metrics: Track and analyze key metrics to measure the effectiveness of growth strategies and identify areas for improvement. • Stay Ahead of the Curve: Keep abreast of the latest product-led growth best practices, tools, and technologies to ensure Vimeo remains at the forefront of user acquisition.

🎯 Requirements

• 6+ years of experience in product management, with a strong focus on growth and product adoption. • Proven track record of successfully implementing product-led growth strategies that resulted in measurable user growth. • Deep understanding of A/B testing methodologies, statistical analysis, and data-driven decision making. • Experience with user research methodologies and a passion for understanding customer behavior. • Strong analytical skills and fluency in core SaaS metrics. • Excellent communication, interpersonal, and collaboration skills. • Experience working in a fast-paced, agile environment. • Passion for video and the Vimeo platform.

🏖️ Benefits

• Be part of a passionate and collaborative team. • Contribute to a platform loved by millions of users worldwide. • Competitive salary and benefits package. • Opportunities for professional growth and development.