Sales Planner

12 hours ago

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WeatherBug

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2000

👥 B2C

📱 Media

📡 Telecommunications

💰 $23M Series B on 2004-03

Description

• Collaborate with Sales Team: work closely with the sales team to understand client goals and create tailored media plans that align with their objectives. • Develop Strategic Insights: Use industry research, audience data, and market trends to create compelling ‘value’ propositions that support sales outreach to target accounts. • Identify New Opportunities: leverage research tools to identify potential new categories or clients for prospecting by the sales team • Create Proposals & Presentations: Develop comprehensive proposals and presentations that effectively communicate the value of our digital advertising solutions to clients. • Be an expert in Research Platforms such as Resonate, Comscore, and eMarketer to help create custom insights. • Collaborate with Internal Teams: Work with ad operations, marketing, and creative teams, to help develop new ideas and strategies that meet client needs. • Manage RFP Process: Oversee the Request for Proposal (RFP) and proposal submission process, ensuring timely and high-quality responses. • Manage Lead Generation Partnerships: Manage and take an active role in lead generation. • Stay Current with Industry Trends: Continuously monitor industry developments and emerging trends in digital media to ensure a competitive edge in the market.

Requirements

• Bachelor's degree in Marketing, Advertising, Business, or related field. • 3+ years of experience in digital media planning, preferably within a digital advertising agency or media company. Mobile in-app experience is a plus. • In-depth knowledge of digital advertising platforms, including mobile, display, video, social media, and programmatic advertising. • Exceptional communication and presentation skills, with the ability to effectively convey complex ideas in a clear and persuasive manner. • Strong attention to detail with excellent analytical skills, capable of interpreting data to make informed, data-driven decisions. • Proven ability to manage multiple projects simultaneously in a fast-paced, collaborative environment. • Demonstrate the ability to build and maintain strong relationships with clients and internal stakeholders. • Experience with researching facts, insights and valuable data using online resources and tools like ComScore to support business cases and drive revenue. • Excel and PowerPoint skills

Benefits

• Remote-first philosophy, subject to each manager’s discretion depending on the needs of the role • Flexible vacation • Daily lunch credit when working in-office • Fully stocked snacks and beverages when working in-office • 401(k) employer match • Fully-paid medical premiums for employees • Generous parental leave • Wellness and gym reimbursement • Family and pet expense reimbursement • Education and coaching reimbursement program • Option for mobile phone reimbursement or separate company phone • Equity analysis to ensure fair pay