Performance Marketing Manager

November 7

Apply Now

Receive Emails with Similar Jobs

WorkMotion

WebsiteLinkedInAll Job Openings

HR • International workforce • Global expansion • Remote work • Hiring abroad

201 - 500

Description

• Are you a data-driven digital marketing expert ready to make a significant impact on a rapidly growing company? As our Performance Marketing Manager, you'll play a pivotal role in driving WorkMotion's growth by leveraging your expertise in paid advertisement, especially in LinkedIn Ads and Google Ads. • You'll have the opportunity to shape our digital marketing strategy, optimize campaigns, and analyze results to continuously improve and fuel our success. • If you're passionate about performance marketing and thrive in a fast-paced environment, we encourage you to apply. • Develop and implement performance marketing strategies across various digital channels, including paid search, display advertising, social media advertising, and retargeting • Plan, launch, and manage performance marketing campaigns across multiple markets, targeting specific customer segments • Monitor campaign performance, conduct A/B tests, and optimize campaigns to maximize ROI and drive customer acquisition • Utilize customer relationship management (CRM) systems to segment and target audiences effectively • Analyze, document, and report on marketing campaign data and metrics to derive insights, identify trends, and make data-driven decisions • Develop and maintain performance marketing dashboards to track KPIs and report on campaign effectiveness. • Implement rigorous testing methodologies to evaluate different marketing tactics, channels, and messaging • Conduct ongoing experiments and optimizations to improve campaign performance and increase conversions • Identify opportunities for scalability and expansion into new markets based on data-driven insights • We are an Employer of the Future, revolutionizing the working world and making the dream of working from anywhere a reality.

Requirements

• 3-5 years of proven experience in performance marketing or a similar role in paid advertisement • Strong proficiency in digital marketing channels, including paid search, display advertising, social media advertising • Detailed knowledge and experience with Linkedin Ads and Google Ads in particular • Solid understanding of a marketing funnel model and ability to analyze and adapt marketing campaigns to the customer journey • Proficiency in CRM systems, data analytics, and campaign performance tracking. • Demonstrated ability to develop and execute successful marketing campaigns, driving customer acquisition and revenue growth • Ability to manage and optimize paid campaign to maximize return on investment (ROI) and customer acquisition efficiency • Ability to analyze campaign performance, identify areas for improvement, report, and implement A/B testing based on collected data • Strong organizational and project management skills, with the ability to handle multiple projects simultaneously • Excellent analytical, problem-solving, and communication skills • Ability to thrive in the fast-paced, dynamic environment at one of Germany's top startups

Benefits

• As a remote and distributed team, you can do your best work from anywhere you are the happiest • Social Insurance as per country regulations • Trust-based work – organise your own schedule. We want to celebrate results, not hours spent working • WorkFlex - easily workation from your dream destination* • Well-Being Day - a dedicated day off to disconnect and recharge • Subsidised gym membership subscription • Training and development and mental health allowance • Opportunities to get to know some of your colleagues at our offices • Regular virtual events and annual team meetups *Some benefits may vary due to local law and regulations.